Wakefit - Regional Head - Dealer Network - North & West

5 days ago


New Delhi, India Wakefit Innovations Private Limited Full time

Job Title: Regional Head - Dealer Network (North & West)Location: Delhi or BangaloreReporting to: Director - Dealer NetworkKey Responsibilities:- Develop and execute the dealer/channel network expansion strategy for North & West India, driving growth in market share and revenue.- Build strong relationships with dealers and distributors; oversee dealer onboarding, training, and ongoing performance management.- - Achieve regional sales targets through effective planning, field visits, and close monitoring of dealer activities.- Design and roll out channel incentive programs as per the business strategy.- Analyze dealer performance, identify growth opportunities, and drive best practices across the territory.- Coordinate with central functions (logistics, marketing, product, customer support) to ensure seamless execution and support for the dealer network.- Track competition activities and proactively address pricing, scheme, or distribution challenges in assigned regions.- Lead, mentor, and manage the performance of area managers and regional team members; drive their productivity and professional growth.- Participate actively in P&L management, budgeting, forecasting, and reporting for the region.- - Handle dealer conflict resolution and ensure adherence to company compliance, commercial policies, and credit guidelines.- Represent Wakefit at regional trade meets, exhibitions, and key dealer events.- Experience in channel sales, dealer network management, or regional business development, preferably in consumer durables, or FMCG sectors.- Demonstrated success in building and scaling dealer/distributor networks in multiple states.- - Proven people management and leadership skills; handled teams of area/territory managers and below. -Analytical, strategic, and highly execution-oriented approach.- Excellent communication, negotiation, problem-solving, and relationship management abilities.- Willingness to travel extensively across North and West India.Desirable Attributes:- Experience in new market entries and dealer network activation.- Ability to work in a fast-paced, growth-stage company environment.- Strong understanding of channel sales KPIs, market trends, and local business culture in the North and West. (ref:iimjobs.com)


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