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Chief Marketing Officer

2 months ago

Noida, India Gamemano Full time

Job Overview:


The Chief Marketing Officer (CMO) will be responsible for developing and executing the company’s marketing strategy to increase brand awareness, drive customer engagement, and achieve business growth. The CMO will lead a dynamic marketing team and collaborate closely with cross-functional departments to align marketing initiatives with overall business objectives.


Key Responsibilities:

● Strategic Leadership: Develop and implement comprehensive marketing strategies that align with company goals and drive growth across all channels.

● Brand Management: Oversee the development and management of the company’s brand, ensuring consistency across all platforms and communications.

● Market Analysis: Conduct market research and analysis to identify opportunities, trends, and competitive positioning to inform marketing strategies.

● Digital Marketing: Lead digital marketing efforts, including SEO, SEM, social media, email marketing, and content marketing, to drive online visibility and customer acquisition.

● Product Marketing: Work closely with product teams to develop go-to-market strategies for new product launches, including pricing, positioning, and promotion.

● Customer Experience: Ensure a cohesive and positive customer experience across all touchpoints, driving customer satisfaction and loyalty.

● Data-Driven Decision Making: Utilize analytics and metrics to measure the effectiveness of marketing campaigns and adjust strategies accordingly.

● Team Leadership: Lead, mentor, and develop a high-performing marketing team, fostering a culture of innovation, collaboration, and excellence.

● Budget Management: Manage the marketing budget, ensuring efficient allocation of resources to maximize ROI on marketing investments.

● Partnerships and Alliances: Identify and establish strategic partnerships and alliances to enhance marketing reach and effectiveness.

● Public Relations: Oversee public relations efforts, including media relations, corporate communications, and crisis management.


Qualifications:

● Education: Bachelor’s degree in marketing, Business, or a related field.

MBA or advanced degree preferred.


Experience: Minimum of 10 years of marketing experience, with at least 5 years in a senior leadership role, preferably as a CMO or VP of Marketing.


Skills:

○ Proven track record of developing and executing successful marketing strategies.

○ Strong understanding of digital marketing channels and analytics.

○ Excellent leadership, communication, and interpersonal skills.

○ Ability to think creatively and innovatively.

○ Strong analytical and problem-solving skills.

○ Ability to work in a fast-paced, dynamic environment.