BXI Technologies

12 hours ago

Pune, India BXI Technologies Full time

We are looking for a Digital Marketing Specialist to join our growing marketing team. The role requires a mix of creativity and analytical skills to manage SEO, social media, content marketing, paid campaigns, and email campaigns, while working closely with developers on WordPress website updates.

Key Responsibilities:

- Plan and execute SEO strategies (on-page/off-page, keyword research, link building).

- Manage all social media platforms (LinkedIn, Instagram, Facebook, Twitter) with engaging content.

- Create and schedule posts, newsletters, and campaigns using Canva and marketing tools.

- Write video scripts for IT services and support in creative asset development.

- Execute and optimize paid campaigns (LinkedIn Ads, Meta Ads, Google Ads) for ROI-driven results.

- Track, analyze, and report on marketing performance using Google Analytics & Search Console.

- Collaborate with WordPress developers to implement content and website Master's or Bachelor's degree in Marketing, Digital Media, or related field.

- 4-7 years of experience in digital marketing.

- Hands-on knowledge of SEO tools, social media scheduling tools, and email marketing platforms.

- Proven skills in Canva design, WordPress collaboration, and paid ad management.

- Excellent written and verbal communication skills.

- Digital Marketing Certification from a reputed institution (preferred).

(ref:iimjobs.com)

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