Nutraceuticals Supplements Marketing Manager
4 hours ago
Marketing Manager – Pure Nutrition (Mumbai)Full-time | Work from Office | Andheri (East)Pure Nutrition is looking for a Brand-Building Marketing Leader with a proven track record of scaling consumer wellness brands—preferably from top nutraceutical, ayurveda, health supplement, or FMCG competitors.If you have built brands from scratch or scaled them aggressively using ROI-driven marketing, both online (D2C, marketplaces, performance marketing) and retail (ATL/BTL/trade marketing), this role is for you.What You Will Lead1. Brand Building & Growth Strategy- Build Pure Nutrition as a trusted premium nutraceutical brand in India & international markets. - Apply experience from competitor brands to accelerate Pure Nutrition’s brand equity, recall and retail presence. - Create a unified brand voice across packaging, communication, influencers and retail touchpoints.2. ROI-Driven Marketing (Online + Retail)- Develop performance-first marketing systems with clear CAC, LTV, ROAS and offline ROI metrics. - Drive growth across: - Pure Nutrition D2C website - Amazon, Flipkart, healthcare marketplaces - Retail visibility, in-store branding, pharmacy activations - Lead agency partnerships for digital ad buying, creatives, influencer collaborations and retail marketing.3. Campaigns, Content & Communication- Design consumer-led campaigns for immunity, wellness, anti-aging, women’s health, kids’ nutrition and other verticals. - Create storytelling-based marketing that converts: product launches, reels, testimonials, education-based content. - Oversee photoshoots, videos, packaging creatives and brand guidelines.4. Cross-Functional Leadership- Work closely with Sales, Product Development & Operations to support launches and retail growth. - Drive quarterly marketing calendars, budgets and performance dashboards. - Lead internal teams + external agencies to ensure timely execution.What We’re Looking For- 8–10+ years in Marketing—preferably from nutraceutical/health supplement/ayurveda/FMCG brands. - Proven success in building brands, driving ROAS-positive performance marketing, and scaling retail visibility. - Strong command of SEO, SEM, PPC, funnel optimization, retention strategies, influencer marketing. - Excellent communication and creative judgement. - MBA in Marketing preferred but not mandatory for outstanding performers.What We Offer- A high-ownership role in a rapidly scaling health & nutrition company. - Opportunity to shape Pure Nutrition’s brand vision end-to-end. - Growth-oriented, collaborative environment.- Salary: Best in Industry.If you are passionate about health and wellness and excel at driving impactful marketing strategies, we’d love to hear from youInterested candidates please email your CV to the HR Head @- Ganeshbhandari@purenutrition.in
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