Capco Technologies

2 weeks ago

Bengaluru, India Capco Technologies Pvt Ltd Full time

The JobCapco is looking for a Marketing Specialist to join its growing team, supporting the APAC Marketing team in the execution of marketing campaigns and initiatives.The ideal candidate must be passionate, dedicated, engaging, energetic, digital savvy, have high integrity, and strong inter-personal skills.You should be willing to dive in and do everything from coordinating events, helping to create and distribute branded materials, draft social media copy, oversee the creation of blogs and articles and ordering giveaways for tradeshow events.What Youll Get To Do:- Assist in the planning, execution and measurement of digital marketing campaigns across omni-channels (LinkedIn, Programmatic, Google Ads, email campaigns, etc.)- Drive the development of content-rich thought leadership and associated marketing assets for all channels (socials, events, sponsorships, webinars etc)- Monitor and report on campaign performance using tools like HubSpot, working closely with digital vendors.- Collaborate with leaders and sales teams to align marketing efforts with strategic commercial goals- Have strong written and interpersonal skills.You must be comfortable editing copy for marketing collateral.- Create social media content to help position Capco as a leader in financial services consulting services- Support coordination of marketing campaigns and measure campaign success against pre-defined metrics and across multiple channels- Provide limited administrative support i. ordering giveaways, client gifts, arranging sessions with senior stakeholders, submitting invoices, managing content trackers etc.- Assist with management of creative requests from the business including project management with design, content writers, and third-party agencies- Learn new marketing technologies and software platforms to support brand building and marketing reach- Maintain and update APAC marketing pages on the intranet and create internal marketing newsletters.What Youll Bring With You:- Bachelors degree in marketing, communications, public relations, journalism or related field.- MBA Preferred.- 3+ years marketing experience in agency, management consulting, financial services and/or B2B technology industry, with demonstrated ability to work effectively with a wide range of stakeholders.- Proactive and independent worker who also is a team player that can build strong relationships with stakeholders.- Demonstrable experience working with online content.- Possess superb written and verbal communication skills.- Have excellent interpersonal skills, and the ability to communicate well with people at all levels of the company.- Possess a high level of integrity, organisation and a results-driven orientation (ref:iimjobs.com)

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