Anchor Cum Producer

3 weeks ago

Noida, India Yellow Straw Advertising Full time

Position :: Anchor cum Producer

Experience :: 3 to 6 years

Location :: Noida Sector 62

Working Model :: WFO


About the Company

Yellow Straw Advertising is an innovative advertising agency located in Noida. Our team comprises alpha geeks who work together to create substantial strategies for brand campaigns. We believe in providing a seamless customer experience and strive to exceed our clients' expectations.


Responsibilities:

  • Serve as the primary face for our unique media productions, including news segments, interviews, and special features.
  • Present information in a compelling and engaging manner, connecting with our audience on a personal level.
  • Conduct interviews with guests and experts, showcasing excellent communication skills and a knack for drawing out meaningful insights.
  • Write scripts and be the face for your own show, and provide creative direction.
  • Oversee the production process, working with internal and external teams to ensure seamless execution from concept to delivery.
  • Monitor audience feedback and engagement metrics to continuously refine content strategies and improve viewer satisfaction.
  • Actively participate in community outreach efforts and promotional events to enhance brand visibility and audience reach.
  • Stay informed about industry trends, emerging technologies, and best practices in content creation and broadcasting.
  • Share insights and recommendations with the team to drive innovation and maintain a competitive edge in the media landscape.


Requirements:

  • Bachelor's degree in Journalism, Communications, Marketing, or a related field.
  • Command on Hindi Language as a medium of communication
  • Proven experience as a news anchor, reporter, or presenter, with a focus on agency collaboration and content creation.
  • Strong portfolio showcasing on-camera performances and creative content projects.
  • Excellent interpersonal skills and the ability to foster productive relationships with internal and external stakeholders.
  • Proficiency with video editing software, production equipment, and digital media tools.
  • Strategic thinking and the ability to translate business objectives into compelling storytelling.
  • Flexibility to work non-traditional hours, including evenings, weekends, and holidays, as needed.
  • Passion for storytelling and a deep understanding of audience preferences and behaviors across different media platforms.

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