Lead Generation Executive

2 weeks ago

Pune, Maharashtra, India The Fan Studio Full time

Job Title: Lead Generation Executive

Locations: Viman Nagar, Pune

Brands: The Fan Studio / Sereno

Job Objective:

To identify, qualify, and nurture potential leads for premium lifestyle products (designer fans and eco-friendly planters), targeting individual customers, architects, interior designers, builders, and retail partners.

Key Responsibilities:

Lead Research & Prospecting

  • Identify and qualify potential B2B and B2C clients through LinkedIn, Justdial, Google Maps, and other channels
  • Build and maintain a database of high-potential leads in residential, commercial, hospitality, and design sectors
  • Research and map key decision-makers (architects, procurement heads, developers)

Cold Outreach & Engagement

  • Conduct cold calls, WhatsApp, and email campaigns to generate interest
  • Pitch product features and brand value proposition (luxury, customization, sustainability)
  • Follow up consistently on warm leads and convert inquiries into store visits or virtual demos

CRM & Reporting

  • Maintain accurate records of all leads, interactions, and status updates in CRM tools
  • Prepare daily/weekly lead conversion reports for management
  • Share insights on lead quality, customer behavior, and improvement areas

Cross-functional Coordination

  • Coordinate with sales team for smooth lead handover and follow-up
  • Work with marketing team for input on ad performance, campaign targeting, and product messaging

Key Skills & Requirements:

  • 1–3 years of experience in inside sales, or lead generation (preferably in interiors/luxury/lifestyle segment)
  • Excellent verbal & written communication
  • Comfortable using Excel and online research tools
  • Self-driven, persuasive, and target-oriented attitude
  • Prior experience with architects, interior designers, or premium retail clients is a big plus

What We Offer:

  • Competitive base salary
  • Opportunity to grow within luxury interior segment brands
  • Work environment that values design, creativity, and innovation

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