Search Engine Optimization Specialist
4 weeks ago
Company Description
Welcome to SSSi Tutoring Services, a leading educational hub dedicated to helping students reach their full potential. Since 2017, we have been committed to redefining academic success and providing exceptional guidance. Our team of experienced tutors understands the importance of personalized teaching methods that cater to individual learning styles. Whether through one-on-one sessions, group classes, or online tutoring, we adapt to meet the preferences and schedules of our students.
Role Description
This is a full-time on-site role for a Search Engine Optimization Specialist located in Noida. As an SEO Specialist, you will be responsible for conducting keyword research, performing SEO audits, building backlinks, analyzing web analytics, and implementing on-page SEO strategies.
Skills, KRAs, Qualifications, and Requirements:
- Understanding of Keyword Research, SEO Audits, and On-Page SEO skills & tools, content optimization, meta tags, etc. to boost rankings.
- Hands-on Experience with Off-page activities (must be able to perform all off-page tasks successfully, including article insertion /press release/directory submissions, RSS feeds, forum postings, blog posts, social bookmarking, and commenting on social networks.)
- Awareness about various content marketing platforms of the Market Research Industry.
- Keep pace with SEO industry trends and developments including best practices to handle Google updates.
- Experience in link-building and web analytics
- Optimize websites to rank higher for relevant keywords in the organic search results and must be effective in troubleshooting, SEO, and ranking-related issues.
- Must have Knowledge of Google Analytics, and Google Webmaster Tools.
- Review & analyze the website to find areas of improvement.
- Good in SEO, SMO work, and Promotional Activities.
- Understanding of how blogging, press releases, social media, and related strategies go hand-in-hand with SEO.
- Knowledge of search engine algorithms and ranking factors
- Knowledge of White Hat and Black Hat SEO optimization.
- Strong analytical and problem-solving skills
- Ability to manage multiple projects and handle clients.
- Working knowledge of current, past, and projected trend in the SEO industry.
- Experience in building inbound organic search traffic and improving SERPS.
- Excellent written and verbal communication skills along with an Ability to work effectively in a team
- Basic HTML and WordPress Knowledge
- Bachelor's degree in Marketing, Computer Science, or related field
- Must possess Marketing acumen and an understanding of the education technology domain with knowledge of international marketing
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