Visual Merchandiser Executive

4 weeks ago

New Delhi, India Aditya Birla Fashion and Retail Ltd. Full time

Job Title: Visual Merchandising (VM) Execution ExecutiveLocation: MumbaiDepartment: Retail Operations / Visual MerchandisingReports To: VM HeadJob SummaryThe Store VM Execution Executive is responsible for implementing and maintaining high-impact visual merchandising standards across departments in a luxury retail environment. This role ensures that all visual elements reflect the brand’s premium identity, enhance customer experience, and support commercial goals.Key Responsibilities1. Visual Merchandising Execution- Implement seasonal VM guidelines and brand directives across departments such as fashion, beauty, home, and accessories. - Ensure exceptional visual standards consistent with the luxury positioning of the store. - Oversee timely rollouts of window displays, mannequin styling, in-store storytelling, and focal point setups.2. Brand Alignment & Aesthetic Consistency- Maintain visual consistency in line with international luxury brands and internal identity. - Adapt VM elements creatively to cater to local trends without compromising global aesthetics. - Collaborate with brand representatives for co-branded activations and visual storytelling.3. Store Experience Enhancement- Curate immersive visual environments to inspire and delight luxury consumers. - Enhance customer journey through strategic use of space, lighting, scenting, and signage. - Continually evolve store layouts based on customer flow and seasonal priorities.4. Compliance & Quality Control- Perform regular visual audits ensuring adherence to brand guidelines and luxury standards. - Identify deviations and swiftly implement corrective actions to maintain consistency. - Track and manage inventory of VM assets, ensuring availability and proper usage.5. Reporting & Feedback- Share weekly reports and photo documentation with VM leadership and brand stakeholders. - Collect store-level insights on customer engagement with visual elements. - Recommend enhancements to improve visual impact and elevate the store ambiance.Qualifications & Skills- Bachelor’s degree in Visual Merchandising, Fashion, Retail Management, or a related field. - 2–5 years of experience in visual merchandising execution within a premium or luxury retail environment. - Strong understanding of luxury aesthetics, customer expectations, and retail storytelling. - Excellent attention to detail, with a keen eye for design and layout. - Proficiency in Microsoft Office; working knowledge of Adobe Creative Suite is a plus. - Strong interpersonal and coordination skills; ability to work collaboratively across functions.

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