Performance Marketing Manager

2 weeks ago

Mumbai, India Folkswire Full time

The Performance Marketing Manager will be responsible for planning, implementing, and optimizing performance marketing campaigns across various digital channels to drive customer acquisition, engagement, and revenue growth. This role requires a strategic mindset, strong analytical skills, and hands-on experience in digital marketing platforms and tactics.


Key Responsibilities:

1. Develop and execute comprehensive performance marketing strategies to achieve business objectives, including customer acquisition, revenue growth, and ROI targets.

2. Manage and optimize digital advertising campaigns across channels such as Google Ads, Facebook Ads, Instagram, and other relevant platforms.

3. Conduct thorough analysis of campaign performance metrics, including CTR, CPC, CPA, conversion rates, and ROI, and use insights to refine and optimize campaign strategies.

4. Utilize audience segmentation, targeting, and retargeting strategies to maximize campaign effectiveness and drive customer engagement and conversions.

5. Collaborate with cross-functional teams including Creative, Content, and Product to develop compelling ad creatives and landing page experiences that resonate with target audiences.

6. Stay abreast of industry trends and best practices in performance marketing, continuously testing and experimenting with new strategies, tactics, and technologies to drive innovation and improvement.

7. Monitor and analyze competitor activity and industry trends to identify opportunities and threats, and adjust marketing strategies accordingly.

8. Manage performance marketing budgets effectively, ensuring efficient allocation of resources to maximize ROI and achieve business goals.

9. Provide regular reporting and insights to senior management on campaign performance, KPIs, and optimization efforts.

10. Lead and mentor a team of performance marketing specialists, fostering a collaborative and high-performance culture.


Qualifications:

- At least 5 years of experience in digital marketing, with a focus on performance marketing and campaign management.

- Proven track record of planning, executing, and optimizing digital advertising campaigns across multiple channels, with a strong emphasis on driving measurable results and ROI. 

  • Performance Marketing Manager

    2 weeks ago

    Mumbai, Maharashtra, India TYS Performance Marketing Consultants Full time

    We're an agile team and we want someone that's as quick as we are - on their feet and with their wit, too.You'll spend your day working on Meta & Google Ads and of course the plethora of analytics and insights that come with it, essentially aiding the build and rebuild of both young and veteran brands, country-wide. And perhaps with your effort, we might...

  • High Salary: Performance Marketing Manager

    2 weeks ago

    Mumbai, Maharashtra, India TYS Performance Marketing Consultants Full time

    We're an agile team and we want someone that's as quick as we are - on their feet and with their wit, too.You'll spend your day working on Meta & Google Ads and of course the plethora of analytics and insights that come with it, essentially aiding the build and rebuild of both young and veteran brands, country-wide. And perhaps with your effort, we might...

  • Performance Marketing Manager

    4 weeks ago

    mumbai, India TYS Performance Marketing Consultants Full time

    We're an agile team and we want someone that's as quick as we are - on their feet and with their wit, too.You'll spend your day working on Meta & Google Ads and of course the plethora of analytics and insights that come with it, essentially aiding the build and rebuild of both young and veteran brands, country-wide. And perhaps with your effort, we might...

  • Performance Marketing Manager

    1 month ago

    Mumbai, India TYS Performance Marketing Consultants Full time

    We're an agile team and we want someone that's as quick as we are - on their feet and with their wit, too.You'll spend your day working on Meta & Google Ads and of course the plethora of analytics and insights that come with it, essentially aiding the build and rebuild of both young and veteran brands, country-wide. And perhaps with your effort, we might...

  • Performance Marketing Manager

    4 weeks ago

    Mumbai, India TYS Performance Marketing Consultants Full time

    We're an agile team and we want someone that's as quick as we are - on their feet and with their wit, too.You'll spend your day working on Meta & Google Ads and of course the plethora of analytics and insights that come with it, essentially aiding the build and rebuild of both young and veteran brands, country-wide. And perhaps with your effort, we might...

  • Performance Marketing Manager

    4 weeks ago

    Mumbai, India TYS Performance Marketing Consultants Full time

    We're an agile team and we want someone that's as quick as we are - on their feet and with their wit, too.You'll spend your day working on Meta & Google Ads and of course the plethora of analytics and insights that come with it, essentially aiding the build and rebuild of both young and veteran brands, country-wide. And perhaps with your effort, we might...

  • Performance Marketing Manager

    1 month ago

    Mumbai, India TYS Performance Marketing Consultants Full time

    We're an agile team and we want someone that's as quick as we are - on their feet and with their wit, too.You'll spend your day working on Meta & Google Ads and of course the plethora of analytics and insights that come with it, essentially aiding the build and rebuild of both young and veteran brands, country-wide. And perhaps with your effort, we might...

  • Performance Marketing Manager

    4 weeks ago

    Mumbai, India TYS Performance Marketing Consultants Full time

    We're an agile team and we want someone that's as quick as we are - on their feet and with their wit, too. You'll spend your day working on Meta & Google Ads and of course the plethora of analytics and insights that come with it, essentially aiding the build and rebuild of both young and veteran brands, country-wide. And perhaps with your effort, we might...

  • Performance Marketer

    3 weeks ago

    Mumbai, Maharashtra, India Eventrigo Marketing Full time

    Position Overview: We're seeking a Performance Marketer to drive growth through data-driven strategies across digital channels. **Responsibilities**: - Develop & execute performance marketing strategies. - Manage campaigns across Google Ads, social media, & more. - Conduct market research & audience segmentation. - Implement A/B testing & conversion rate...

  • Performance Marketing Executive

    2 months ago

    Mumbai, India INSOMNIACS DIGITAL MARKETING Full time

    **Performance Marketing** - Planning and executing performance/ conversion campaigns across Facebook Ads Manager (FB+IG), Google AdWords and other programmatic ads and maintaining RoAS targets. - Drive hands-on campaign setup, management, and optimization including A/B testing of targeting, landing pages, and more to ensure revenue maximization and cost...

  • Performance Marketing Executive

    4 weeks ago

    Mumbai, India INSOMNIACS DIGITAL MARKETING Full time

    **Performance Marketing** - Planning and executing performance/ conversion campaigns across Facebook Ads Manager (FB+IG), Google AdWords and other programmatic ads and maintaining RoAS targets. - Drive hands-on campaign setup, management, and optimization including A/B testing of targeting, landing pages, and more to ensure revenue maximization and cost...

  • Performance Marketing Executive

    3 weeks ago

    Mumbai, Maharashtra, India INSOMNIACS DIGITAL MARKETING Full time

    **Company Description** Insomniacs is a digital marketing agency located in Mumbai. We are a team of sleep-deprived youngsters striving to make our client's brand unforgettable. Our diverse team includes creatives, artists, writers, social media managers, visualizers, and developers working together to create digital solutions, website management, SEO, and...

  • Performance Marketing Manager

    4 weeks ago

    Mumbai, India Defy Aerospace Full time

    Company DescriptionDefy Aerospace is an aerospace company that values innovation, excellence, and social responsibility. Established in 2021, we have achieved significant milestones including pioneering logistics drones, setting up a DGCA-approved drone training school, and being recognized as a Top 50 tech startup by YourStory. With a commitment to "Drones...

  • Performance Marketing Manager

    2 weeks ago

    Mumbai, Maharashtra, India Defy Aerospace Full time

    Company DescriptionDefy Aerospace is an aerospace company that values innovation, excellence, and social responsibility. Established in 2021, we have achieved significant milestones including pioneering logistics drones, setting up a DGCA-approved drone training school, and being recognized as a Top 50 tech startup by YourStory. With a commitment to "Drones...

  • Performance Marketing Manager

    2 weeks ago

    Mumbai, India Folkswire Full time

    The Performance Marketing Manager will be responsible for planning, implementing, and optimizing performance marketing campaigns across various digital channels to drive customer acquisition, engagement, and revenue growth. This role requires a strategic mindset, strong analytical skills, and hands-on experience in digital marketing platforms and tactics....

  • Performance Marketing Manager

    2 weeks ago

    Mumbai, India Folkswire Full time

    The Performance Marketing Manager will be responsible for planning, implementing, and optimizing performance marketing campaigns across various digital channels to drive customer acquisition, engagement, and revenue growth. This role requires a strategic mindset, strong analytical skills, and hands-on experience in digital marketing platforms and tactics.Key...

  • Performance Marketing Manager

    4 weeks ago

    Mumbai, India Defy Aerospace Full time

    Company DescriptionDefy Aerospace is an aerospace company that values innovation, excellence, and social responsibility. Established in 2021, we have achieved significant milestones including pioneering logistics drones, setting up a DGCA-approved drone training school, and being recognized as a Top 50 tech startup by YourStory. With a commitment to "Drones...

  • Performance Marketing Manager

    4 weeks ago

    mumbai, India Defy Aerospace Full time

    Company Description Defy Aerospace is an aerospace company that values innovation, excellence, and social responsibility. Established in 2021, we have achieved significant milestones including pioneering logistics drones, setting up a DGCA-approved drone training school, and being recognized as a Top 50 tech startup by YourStory. With a commitment to...

  • Performance Marketing Manager

    1 month ago

    Mumbai, India Defy Aerospace Full time

    Company DescriptionDefy Aerospace is an aerospace company that values innovation, excellence, and social responsibility. Established in 2021, we have achieved significant milestones including pioneering logistics drones, setting up a DGCA-approved drone training school, and being recognized as a Top 50 tech startup by YourStory. With a commitment to "Drones...

  • Performance Marketing Manager

    2 weeks ago

    Mumbai, Maharashtra, India Defy Aerospace Full time

    Company Description Defy Aerospace is an aerospace company that values innovation, excellence, and social responsibility. Established in 2021, we have achieved significant milestones including pioneering logistics drones, setting up a DGCA-approved drone training school, and being recognized as a Top 50 tech startup by YourStory. With a commitment to...