Growth Lead

1 week ago

Kottayam, Kerala, India Draconic Full time

Location: Bangalore (In-Office)

Experience: 3-5 years in growth/community (fintech/trading preferred)

Type: Full-time

We're building AI that helps traders make better decisions through natural conversation. Now we need someone to lead our user acquisition and community building efforts.

The Role: You'll own user growth - from first contact to active usage. This means being present where traders are, building genuine relationships, and creating a community around our product.

What You'll Do:

  • Build presence in trading communities - Become an active, trusted member of key platforms like Reddit, Discord, and Telegram
  • Drive user acquisition - Identify and convert potential users through personalized outreach and demos
  • Develop partnerships - Build relationships with trading institutes, broker offices, and educational platforms
  • Personal onboarding - Ensure new users understand and actively use the product
  • Create community - Build and nurture user communities for knowledge sharing and engagement
  • Run growth experiments - Test acquisition channels, measure results, and scale what works
  • Own the metrics - Take full responsibility for user acquisition and activation targets

Who you are:

  • Trading-aware - You understand or can quickly learn trading basics and trader mindset
  • Community-first - You're comfortable and active in online communities
  • Resilient - You handle rejection professionally and persist
  • Action-oriented - You test ideas quickly rather than over-planning
  • Data-driven - You track metrics and make decisions based on data
  • Strong communicator - You can explain technical products simply

Requirements-

Must Have:

  • Strong understanding of the Indian trading ecosystem
  • Proven track record in user acquisition with measurable results
  • Experience building or managing communities (1000+ members)
  • Comfort with both digital and in-person engagement
  • Ability to conduct product demonstrations effectively
  • Analytical mindset with experience in growth metrics

Preferred:

  • Experience at a broker or trading platform
  • Existing network within trading communities
  • Personal trading or investment experience
  • Content creation capabilities
  • Early-stage startup experience

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