Sr. Creative Producer-(Mumbai Based)
6 days ago
About Pinkvilla Pinkvilla is one of India’s largest digital platforms in the entertainment, lifestyle, and fashion space, reaching over 30 million unique users with a combined social media following of 21 million. We are constantly pushing the boundaries of digital storytelling across multiple platforms, with video content and YouTube playing a key role in our growth.Role Overview We are looking for a talented and versatileSrCreative Producerwho would work with us on project basis to ideate, produce, and manage compelling video content across formats and genres. This is a freelance role ideal for professionals with a strong creative instinct, production experience, and the ability to deliver high-quality content on tight timelines. You’ll work closely with Pinkvilla’s in-house teams on a project-to-project basis, helping shape the brand’s digital video footprint.Key Responsibilities Creative Ideation & Development:Conceptualize engaging content formats, pitch ideas, and write scripts for both editorial and branded video content. End-to-End Production Ownership:Oversee the complete production process – from planning and pre-production to shoot execution and post-production coordination. IP & Format Creation:Contribute to the development of new show formats and video IPs aligned with Pinkvilla’s brand voice and audience. Branded Content Execution:Collaborate with brand teams and internal stakeholders to deliver content that meets creative and commercial expectations. Trend Integration:Stay updated with platform trends (YouTube, Instagram, Shorts, Reels) and infuse them into content planning and ideation. Cross-Team Coordination:Work in sync with scriptwriters, editors, designers, and talent to ensure smooth execution and timely delivery. Performance Insight:Use basic analytics insights to refine and evolve content ideas and formats over time.Requirements 7+ years of experience in video production, creative direction, or digital storytelling (preferably for YouTube or digital-first platforms). Strong ideation, scripting, and visual storytelling skills. Proven experience producing both editorial and branded content. Ability to independently manage shoots, including talent coordination and on-ground direction. Familiarity with digital content trends, short-form video formats, and platform algorithms. Strong communication and collaboration skills. Proficiency in English and Hindi is a must. Mumbai-based candidates preferred for easier coordination during shoots, though remote work is possible for ideation and post-production phases.
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