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Digital Marketing Manager

7 months ago

Bhopal, India Jusmark Tech Full time

Experience in Marketing, Strong Written and Verbal Communication Skills, Editing, Self-Motivated, Strong Leadership Skills, Team-Oriented, Goal-Oriented, Strong Attention to Detail, SEO, PPC, Google Ad Words, Content Management Systems, Photoshop, In Design, Facebook, Twitter, Microsoft Office

However, certificates in digital marketing and website development/optimization will get priority, Google certification is a helpful add-on.

JOB DESCRIPTION

The objective of digital marketing is to develop strong and innovative strategies to promote the business brand, products, and services. A digital marketing professional is expected to effectively use all marketing tools and techniques like PPC, SEO, SEM, email, social media, and display advertising. A typical digital marketing job description will cover all the above aspects, and more:The Candidate needs to Develops strong and innovative digital marketing strategies, using SEO, PPC, and other techniques to drive traffic to company pages and generate interest in company products and services. Creates engaging written, graphic, and video content while staying up-to-date on latest marketing technologies and social media.Digital Marketing Job Duties Develop and implement SEO and PPC strategies

 Create and manage link building strategies, content marketing strategies, and social media presences

 Innovate and present new marketing platforms and strategies

 Develop engaging online content including click bait, forums, videos, graphics, and blogs; monitor and analyze content success

 Forecast marketing campaign growth and ROI for marketing campaigns

 Manage email and social media marketing campaigns

 Contact, interview, and hire third party graphic designers, web designers, and videographers to create unique and engaging content

 Use Google Analytics, Google Ad Words, and other relevant sites

 Drive traffic to company pages

 Develop and manage projects and team members, including delegating tasks, reviewing team member work, adhering closely to deadlines and to budget, developing and revising ideas, and implementing projects

 Keep abreast of new social media sites, web technologies, and digital marketing trends; implement these new technologies in developing campaigns and update current campaigns to include new information

 Identify trends and insights

 Allocate marketing investments

 Plan and direct marketing campaigns

 Manage an organization's website and maintain it, keeping best practices in mind

 Optimize content for the website and social media platforms

 Work with various content formats such as blogs, videos, audio podcasts, etc.

 Track the website traffic flow

 Implement and analyze performance metrics

 Measure and assess goals vis-à-vis ROI

 Device experiments and conversion tests

 Provide internal reports on a regular basis

 Execute new and creative collaborations among technologies and platforms

Important – Candidate should have the knowledge of SMM (Social Media Management) Specially AD Manager.Posting Advertisement as per Facebook policy compliances

Long Term Benefits with Excellent Career Opportunity in a Focused & Stable organization.

Training on new technology.

Most importantly a friendly work environment with opportunity to learn from a number of highly skilled mentors.

Certificate, Letter of recommendation, Flexible work hours.