- Director

3 weeks ago

Bengaluru, Karnataka, India iimjobs Full time
Marketing Director

Position Overview:
We are seeking an experienced and results-driven person to lead our SME portfolio.

As the Head of SME biz, you will be responsible for growing the SME base and capturing more of their wallet share.

You will work closely with category leads from 2W, trucks and New Initiatives to drive growth.

Your user obsession, proficiency with data analysis and ability to craft and lead multi-channel marketing initiatives will be crucial for achieving our growth objectives.


Responsibilities:

Customer Lifecycle Management:

  • Develop and implement strategies to optimize the customer journey across all touchpoints, from acquisition to retention and advocacy.
  • Collaborate with crossfunctional teams to create personalized and engaging customer experiences at each stage of the lifecycle.
  • Utilize datadriven insights to identify opportunities for enhancing customer engagement, loyalty, and lifetime value.

Team Leadership and Motivation:
Build and lead a high-performing marketing team, providing guidance, mentorship, and professional development opportunities.

  • Foster a collaborative and positive work environment that inspires creativity, innovation, and continuous improvement.
  • Set clear goals and objectives for team members, monitor performance, and provide constructive feedback to drive results.

KPI Achievement:

  • Define and monitor key performance indicators (KPIs) to measure the effectiveness of marketing initiatives and campaigns.
  • Develop and implement strategies to consistently meet or exceed KPI targets, such as customer acquisition, conversion rates, and revenue growth.
  • Analyze marketing data and provide actionable insights to optimize marketing efforts and improve ROI.

User Obsession:
Cultivate a deep understanding of our target audience and their needs, preferences, and behaviors.

  • Work with the category teams to continue improve customer experience
  • Champion a usercentric approach throughout the marketing team, ensuring that all marketing activities are driven by a relentless focus on the customer.
  • Stay abreast of industry trends, market dynamics, and emerging technologies to identify opportunities for innovation and differentiation.

Multi-Channel Marketing:

  • Develop and execute integrated marketing campaigns across multiple channels, including digital, social media, email, content marketing, and offline channels.
  • Collaborate with internal teams and external agencies to create compelling marketing assets and content that resonate with the target audience.
  • Continuously optimize marketing channels and tactics based on performance data and market insights to drive down CAC and user subsidies

Skills:

  • Stakeholder Communication: Drive stakeholder alignment, efficient crossfunctional collaboration, handling negotiation and conflicts, proactive and transparent communication
  • Team Leadership: Build, lead, and mentor a highperforming team. Foster a culture of collaboration, innovation, and continuous improvement within the team.
  • Market Research: Conduct thorough market research and competitive analysis to identify market trends, customer preferences, and opportunities for differentiation.
  • User Obsession: Develop a deep understanding of customer needs, pain points, and behaviours across various business verticals. Translate customer insights into actionable strategies.
  • Roadmap Planning : Shape and manage the marketing roadmap, considering the requirements and priorities of each business vertical. Collaborate closely with crossfunctional teams to prioritise key objectives and projects.
  • Product Thinking: Should have product thinking, structured approach to problem identification and validating them, a good prioritisation process and ability to leverage product or marketing toolkits or both depending on need
  • Data/

Metrics Driven:
Proficient in defining KPI performance indicators (KPIs) across customer lifecycle, and regularly assess performance. Utilize data-driven insights to make informed decisions and iterate on roadmap & strategies.

  • Multi Channel proficiency: Proficient with DM, offline, Social and other channels. Optimize between them as the basis stage of evolution and ROI. Have a knack for right creative.

  • Director of Marketing

    1 week ago

    Bengaluru, Karnataka, India SILVERMINE SOFTWARE Full time

    Apply for Director Of Marketing, Career Progress Consultants in Bengaluru/ Bangalore for Year of Experience on

  • Physical Education Director

    4 weeks ago

    Bengaluru, Karnataka, India Living Space Full time

    Required Lady Physical Education Director For PES University Electronic City Campus BangaloreExperience : 1 - 2 YearsNo. of Openings : 2Education : Professional DegreeRole : Physical Education DirectorIndustry Type : Education / Teaching / Training / Colleges /Institutes / UniversitiesGender : FemaleJob Country : India

  • Physical Education Director

    3 weeks ago

    Bengaluru, Karnataka, India Living Space Full time

    Required full time physical education director for PES University, Electronic City campusExperience : 1 - 2 YearsNo. of Openings : 1Education : Professional DegreeRole : Physical Education DirectorIndustry Type : Education / Teaching / Training / Colleges /Institutes / UniversitiesGender : FemaleJob Country : India

  • Director Human Resources

    3 days ago

    Bengaluru, Karnataka, India Quest Junction Full time

    Apply for Director Human Resources, Quest Junction in Bengaluru/ Bangalore ,Pune for Year of Experience on

  • Director (Project Management & Program Management)

    3 weeks ago

    Bengaluru, Karnataka, India ANSR Global Corporation Full time

    Job DescriptionSummary:We are looking for an experienced leader for the role of Director Service Delivery as part of our Service Delivery team to manage a wide range of programs. You will be responsible for the delivery and overall success of the GCC. The goal is to ensure every program will be delivered successfully and add the highest possible value to the...

  • Associate Director

    3 weeks ago

    Bengaluru, Karnataka, India iimjobs Full time

    Purpose:Responsible for overseeing SAP operations encompassing Commercial (SD and GTS), Logistics (WM), and integration with satellite systems. Oversee minor/major enhancements under the ERP unit, making sure standards, governance, on-time delivery, and quality requirements are met. This position reports to the Senior Director, ERP Application...

  • Associate Director

    3 weeks ago

    Bengaluru, Karnataka, India iimjobs Full time

    Associate Director - Medical Affairs/Data Governance/Analytics This analytics leader will be responsible for ensuring business decisions are backed by data driven insights and recommendations from analytics.For the same, the incumbent will:Partner with the US Med Affairs Business Insights and Analytics leaders and take ownership of quality and effectiveness...

  • Turtlemint - Director - Strategic Alliances (8-15 yrs)

    3 weeks ago

    Bengaluru, Karnataka, India iimjobs Full time

    Turtlemint - Director - Strategic AlliancesJob Location - BangaloreWe are seeking a Senior Strategic Alliances resource who will be responsible for the management, execution and expansion of Turtlefin products. The primary accountability is development of strategies and relationship expansion to grow revenue and market presence.Roles & Responsibilities:...

  • Associate Director

    1 week ago

    Bengaluru, Karnataka, India ANSR Global Corporation Full time

    Job Description:ANSR is currently seeking a highly motivated Pre-sales Professional to join its Pre-sales Team in BangaloreRole: Associate DirectorLooking for Pre-Sales Professionals, who will work in close collaboration with the sales team to create solutions and drive business closures. This role is very critical as it will directly impact sales, revenue,...

  • Director - Growth Marketing - RPA/SaaS (5-15 yrs)

    3 weeks ago

    Bengaluru, Karnataka, India iimjobs Full time

    Director - Growth Marketing - Series B RPA - SaaS - Bangalore Opportunity to lead the function in the countryOpportunity to be a part of the core team of a well funded growing companyAbout Our Client:Our client is a leading Series B company headquartered in US. Their AI-powered process intelligence products help businesses cut costs, improve satisfaction,...

  • APAC Actuarial

    4 weeks ago

    Bengaluru, Karnataka, India Aon Corporation Full time

    APAC Actuarial Associate Director - (GI - P&C)ARL- 5Position type- Full Time Work Location- BangaloreWorking style- HybridRequired education and certifications critical for the role- Graduate, numerate degree preferred such as Mathematics / Statistics / Economics Fully qualified or should have cleared atleast 11 actuarial exams as per new curriculum...

  • Associate Director

    3 weeks ago

    Bengaluru, Karnataka, India iimjobs Full time

    Architect Inside Sales Strategy For US and Europe Market Engineering and ICP Verticals Carry Overall SQL Quota Inside Sales Team focusing on US Market Engineering and ICP Verticals Own Inside Sales Execution Hire And Build Inside Sales Team Focusing on the US/European Markets Train, Manage, And Mentor Inside Sales Team Members Execute Inside Sales Outbound...

  • Assoc. Director

    3 weeks ago

    Bengaluru, Karnataka, India Cognizant Technology Solutions Full time

    Business LeadQualification:• Education:Post Graduate (preferably MBA)Responsibility:Stakeholder/Business Management:• Establish and retain high levels of client engagement and relationship.• Participate in a daily teleconference call, which could include items such as:a brief summary of the previous day's performance, the relation of that performance...

  • Deputy Director

    2 weeks ago

    Bengaluru, Karnataka, India timesjobs Full time

    Location, Department Unit and Reporting Location: Bangalore/NoidaDepartment: Nasscom DS&AIReporting To: Head Of AIJob Details/ Criteria Basic Functions/ Job Responsibility:Overview: We are seeking a highly skilled and experienced Responsible AI technical manager to join our dynamic team at nasscom AI. The ideal candidate should possess an extensive...

  • Asst Company Secretary

    2 weeks ago

    Bengaluru, Karnataka, India Hitachi Careers Full time

    Description Mission Statement:We are looking for a Assistant Company Secretary who ensures that an organization complies with top notch corporate governance. It is the responsibility of the Company Secretary to ensure that the company and its directors operate within the framework of law. It is also their responsibility to register and communicate with...

  • QA Testing-freshers

    5 days ago

    Bengaluru, Karnataka, India timesjobs Full time

    Openings in-Winrunner ,ACT , LoadRunner , QALoad, QTP, Rational Robot , SilkTest , Test Director, Software testing, GUI,Functional, Database, Performance, Usability, mobile, network, security, bug tracking EnvironmentsDesired Candidate ProfileAny degree/ B.E/B.Tech, BCA,Msc/Mca/ M.Tech, candidates with good knowledge of communication skills, Innovate bent of...

  • Associate Director

    4 weeks ago

    Bengaluru, Karnataka, India Aon Corporation Full time

    Associate Director - Pricing, Tyche - STGDo you want to address the pricing modelling challenges faced by insurers?Do you want to be part of the dynamic Aon Tyche team who are developing cutting-edge systems for the insurance and reinsurance market?This is a fantastic opportunity for an experienced insurance practitioner to join a collaborative, friendly,...

  • Sales Director – SEA

    1 week ago

    Bengaluru, Karnataka, India Danaher Full time

    § Build and deploy sales strategies and tactics for the region and position IDT as the leader in target market segments. Deploy sales strategy in the field, devise and implement action plans and counter measures as needed.§ Lead and develop the sales team to consistently meet/exceed goals. Attract top talent to the organization and provide coaching to help...

  • Assoc. Director

    4 weeks ago

    Bengaluru, Karnataka, India Cognizant Technology Solutions Full time

    Not ApplicableQualification:Not ApplicableResponsibility:Not ApplicableMust Have Skills SAP-Loans ManagementCore Banking

  • Director - Software Engineering

    3 weeks ago

    Bengaluru, Karnataka, India Philips Full time

    Job TitleDirector - Software EngineeringJob DescriptionYour role: Highly skilled and Inspirational leader with about 15+ yrs of experience to build & lead a global team of Software Engineers & Software Architects for Application Software Development. Create a vision and provide strategic direction for the team to focus on critical capabilities, while also...