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Key Accounts Manager Prestige

2 months ago


Mumbai, Maharashtra, India Suntory Global Spirits Full time
Mission of the Role

To lead the customer execution of Prestige Strategy in selected accounts in Mumbai, Pune, Goa & Jaipur. Be the face of Suntory Global Spirits with our customers delivering outstanding customer service and business solutions for mutual growth.

What makes this a great opportunity?

Suntory Global Spirits is a world leader in premium spirits with $5.5 billion in annual revenues and an ambition to become the World's Most Admired Premium Spirits Company. We have a strong vision and strategy, an incredible brand portfolio grounded in quality and craftsmanship, an unwavering commitment to sustainability and top talent across the organization. We are focused on driving value across key priorities including American whiskey, Japanese Spirits, Scotch, Tequila and Ready-to-Drink. Headquartered in New York City, Suntory Global Spirits is a subsidiary of Suntory Holdings, which is world renowned for delivering quality and excellence across a range of products and categories.

Role Responsibilities
  • Lead initiatives in distribution management, sales development, pricing, and customer management in the "Key Prestige Accounts" for the city(s), by engaging with the top Luxury Hotels, bars, restaurants, night clubs and prestigious clubs.
  • Achieve monthly targets (sell-in, sell-out and visibility) and distribution of mandated assortment at the point of sales
  • Execute the 6Ps (Product Assortment, Price, Placement, Promotion, Point of Sales Materials and People (advocacy) strategies at the stores aligned with commercial marketing and the execution excellence guidelines
  • Ensure all agreed deliverables are executed with excellence
  • Ensure menu listing for all relevant must-have brands for the channel
  • Ensure stocks are prioritized for Prestige Accounts especially those on allocation or those in short supply
  • Respond to the customer's queries and complaints providing timely solutions
  • Run the annual joint business proposal's/Annual calendar closure with top National & Key Regional Customers
  • Negotiate annual memorandum of understanding on Menu Listing/ Events/ Back Bar Displays. Track and correct the plans ensuring the achievement of joint goals
  • Work with the Commercial Marketing On-Premise team, to continue building the model for long-term partnership with our customers leveraging Suntory Global Spirits Prestige Credentials: prestige brands, bespoke experiences/ serve strategy for these imagery accounts
  • Keep a healthy inventory while focusing on store availability and sell-out activities
  • Keep the POS information updated in real time on "sales force" software
  • Securing and tracking the annual budget on monthly basis
  • Liaise with the advocacy team to ensure barman training to build product knowledge and advocacy lead.
  • Visit the customers following the service norm defined for the territory
  • Working along with Customer Marketing to help translate global toolkits, guidelines, and promotions into relevant activations
  • Capture market best practices and share them regularly, including competitor activity
  • Provide pre and post-analysis and KPI's for all brand activations in Luxury Key accounts & ensuring the evaluation and learning in order to maximize the effectiveness of our trade & business investments (TI & BI). Share results with the team on a regular basis

Qualifications
  • Postgraduate in business/management program from Tier 1 reputed institution
  • Articulate and business oriented with experience in Joint business plan, execution at point of sales -bar and liquor store
  • 8+ years' experience with 5-6 Years as Key Account Manager in in Alcobev or relevant industries (FMCG)
  • Preferable minimum 2-year experience in the on-premise business. Desirable in the Prestige / Luxury category
  • Strong budget management and focused maximization of the investment opportunities
  • Team player with strong communication skills and interpersonal skills with the supporting functions
  • Lives and breath the prestige environment and can convey that vision to our customers
  • Demonstrates high levels of adaptability, and flexibility when faced with ambiguous challenges and the use of new networks and entrepreneurial skills.