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Campaign Operations Specialist
4 months ago
As a Campaign Operations Specialist in our Gurgaon office, you will be working with the commercial team to traffic and execute campaigns and measure and report on their effectiveness. You will need to acquire data to target selected groups and analyze the campaign's success as per the client's objective.
As the expert of Criteo's internal tools, you will leverage checklists to ensure that nothing is forgotten, you will strive for zero trafficking errors and you will contribute to process improvements. With exposure to cross-functional teams (Technical Solutions, Creative Services and Commercial teams), your experience and success in this role will set you up for future career opportunities within Criteo.
This role is based in either Gurgaon, India or Hyderabad, India.
As a campaign operations specialist you will:
- Be involved at the early stage of campaign setup to understand client's need and be able to meet expectations
- Manage the process of campaign creation for campaigns
- Liaise with Analytics and Technical teams and work closely with them for a timely campaign launch
- Run campaign pre-launch checks
- Launch and monitor the campaigns and implement optimization strategies with limited supervision
- Work closely with AS to suggest and implement campaign changes as needed
- Manage bid and targeting setups accordingly to ensure optimal delivery
- Create and update workflow checklists to ensure optimal configuration and setup
- Provide Weekly/Monthly performance reporting and flag any over/underspend in a timely manner while providing suggestions to solve them
- Follow up with Commercial teams on the performance of the existing campaigns and forecast future campaigns indirectly with the client
- Work closely with the rest of the team to ensure all requests are actioned within SLAs
- QA peer's job to ensure the best possible quality of service
- Mentor and train Junior team members
- Flexible and willing to adapt as this role evolves and gets further defined over time
- Experience with trafficking and optimizing multiple campaigns simultaneously
- Experience working in a global context, with remote stakeholders operating in different time zones and regions.
- Experience of working directly with 3rd Party rich media vendors such as DoubleClick, Sizmek, Flashtalking VAST and VPAID is a plus
- Strong communication and interpersonal skills
- Excellent organizational skills
- Fluent in English
- Proven quality track record
- Reliable and able to work independently as well as part of a team
- Available to work on night shift to support EMEA or US regions, also open to working on the weekends.
- Understanding of current digital advertising offerings and products
We acknowledge that many candidates may not meet every single role requirement listed above. If your experience looks a little different from our requirements but you believe that you can still bring value to the role, we'd love to see your application
Who We Are:Criteo is the global commerce media company that enables marketers and media owners to deliver richer consumer experiences and drive better commerce outcomes through its industry leading Commerce Media Platform.
At Criteo, our culture is as unique as it is diverse. From our offices around the world or from home, our incredible team of 3,600 Criteos collaborates to develop an open and inclusive environment. We seek to ensure that all of our workers are treated equally, and we do not tolerate discrimination based on race, gender identity, gender, sexual orientation, color, national origin, religion, age, disability, political opinion, pregnancy, migrant status, ethnicity, marital or family status, or other protected characteristics at all stages of the employment lifecycle including how we attract and recruit, through promotions, pay decisions, benefits, career progression and development. We aim to ensure employment decisions and actions are based solely on business-related considerations and not on protected characteristics. As outlined in our Code of Business Conduct and Ethics, we strictly forbid any kind of discrimination, harassment, mistreatment or bullying towards colleagues, clients, suppliers, stakeholders, shareholders, or any visitors of Criteo. All of this supports us in our mission to power the world's marketers with trusted and impactful advertising encouraging discovery, innovation and choice in an open internet.
Why Join Us:At Criteo, we take pride in being a caring culture and are committed to providing our employees with valuable benefits that support their physical, emotional and financial wellbeing, their interests and the important life events. We aim to create a place where people can grow and learn from each other while having a meaningful impact. We want to set you up for success in your job, and an important part of that includes comprehensive perks & benefits. Benefits may vary depending on the country where you work and the nature of your employment with Criteo. When determining compensation, we carefully consider a wide range of job-related factors, including experience, knowledge, skills, education, and location. These factors can cause your compensation to vary.