Brand Marketing Manager
3 weeks ago
Responsibilities:
- Develop and execute creative brand marketing strategies.
- Define and refine brand positioning and identity.
- Plan and manage marketing campaigns.
- Create and oversee brand-specific content.
- Craft compelling and consistent brand messaging.
- Manage public relations and media relationships.
- Budget management for marketing efforts.
- Analyze brand performance using data and metrics.
- Ensure brand consistency across all touchpoints.
- Educate and align internal teams with brand values.
- Handle brand-related crisis situations.
Requirements:
- 5+ years of experience in content creation and strategy
- Focus on travel tech domain is preferred, but not necessary
- Worked in product companies with a strong content play
- Strong understanding of SEO principles and best practices.
- Ability to develop and execute creative and innovative content campaigns.
- Excellent writing and editing skills, with a proven track record of producing highquality content.
- Experience in leading and managing a team of content creators.
- Passion for travel
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