Performance Marketing Manager
4 weeks ago
Company Overview
Food Buddies is a Research & Technology Partner in the Food & Beverages industry with a focus on innovation and collaboration. Headquarters in Chennai, visit www.foodbuddies.in for more information.
Job Overview
Mid-Level: 4 to 6 years of experience, Full-Time role in Chennai with Foodbuddies, a Research & Technology Partner in the Food & Beverages industry with 50 -100 employees.
Qualifications and Skills
- Experience in performance evaluation and data analysis
- Proficient in managing search engine campaigns and various ad formats
- Expertise in performance max campaigns and B2B lead generation
- Familiarity with social media marketing on Meta LinkedIn and Twitter
Roles and Responsibilities
- Develop and implement performance marketing strategies to drive customer acquisition and retention
- Conduct data analysis to optimize marketing campaigns and maximize ROI
- Manage search engine campaigns, search ads, and display/image/video ads effectively
- Execute performance max campaigns and B2B lead generation campaigns
- Utilize social media platforms like Meta LinkedIn and Twitter for marketing initiatives
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