Digital Revenue Manager

5 hours ago

Mumbai Maharashtra India, Maharashtra Anand Rathi Share and Stock Brokers Ltd Full time

Job Description


Lead a High Impact Team:


  • Lead, manage, and motivate a team of Virtual Relationship Managers to achieve revenue growth and client activation goals for stock market products like Equities, F&O, Commodities, MTF, ETFs, Mutual Funds, IPOs, NFOs, Bonds, Investment Baskets, Structured Products, Fixed Income Products, Insurance, etc.
  • Set clear performance targets for VRMs, conduct regular performance reviews, and ensure alignment with overall digital revenue growth objectives.
  • Develop coaching, training, and mentorship programs to enhance the skill set of your team, including virtual selling, client relationship management, and market knowledge Foster a collaborative and results-driven culture among the team to ensure high morale, engagement, and productivity.


Performance Management:


  • Establish key performance indicators (KPIs) for the VRMs and ensure targets related to customer acquisition, product sales, and revenue growth are met.
  • Train and empower VRMs on the latest sales techniques and product knowledge to improve digital client interactions and drive conversions.
  • Conduct regular one-on-one meetings with VRMs to provide feedback, address challenges, and ensure ongoing professional development.


Digital Revenue Growth Strategy:


  • Develop digital product bundles, and special offers to attract new customers and increase revenue from existing clients.
  • Monitor digital revenue performance, analyze data and trends, and adjust strategies to ensure consistent revenue growth from digital channels.
  • Create and implement comprehensive digital revenue strategies aimed at promoting and selling stock market-related products.


Client Activation & Retention:


  • Work with the VRMs to design and execute customer acquisition strategies through digital touchpoints, including online consultations, webinars, and virtual product demos
  • Guide the team in delivering personalized virtual interactions, ensuring the identification of client needs and the provision of suitable stock market products.
  • Develop and execute strategies to increase client retention, enhance engagement, and maximize lifetime value through continuous digital interactions.


Data Analysis & Reporting:


  • Monitor key metrics, including Average revenue per user, return on Investment, Customer Lifetime Value and customer engagement levels.
  • Use data analytics tools to measure the success of digital initiatives and VRM activities, adjusting strategies and tactics as needed.
  • Provide detailed reports to senior leadership regarding the team’s progress toward meeting digital revenue goals and client growth.

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