Influencer Marketing Manager
7 days ago
Influencer Marketing Manager
Bold Media · Full-time
Delhi, India (Hybrid)
About Bold Media
Bold Media is a fast-growing digital media company committed to fearless storytelling, impactful journalism, and content that sparks meaningful change. We collaborate with leading creators across India to deliver cutting-edge digital content on YouTube, Instagram, and emerging platforms.
Role OverviewWe are looking for a dynamic Influencer Marketing Manager to lead creator collaborations, manage influencer relationships, and drive measurable growth across campaigns. This role demands creativity, strong communication, and a deep understanding of social media trends.
Key Responsibilities- Identify, onboard, and maintain strong relationships with influencers & creators across categories
- Plan, execute, and optimize influencer marketing campaigns end-to-end
- Work closely with content, social media & brand partnerships teams to ensure seamless campaign integration
- Track campaign performance, analyze data, and generate insights for continuous improvement
- Negotiate deliverables, timelines, and budgets with influencers & agencies
- Ensure brand alignment and quality control on all influencer-generated content
- Build and maintain an influencer database and campaign dashboards
- 2–5 years of experience in influencer marketing, preferably in media, entertainment, or agency environment
- Strong understanding of YouTube, Instagram, and short-form video platforms
- Excellent communication, negotiation, and relationship management skills
- Ability to manage multiple projects and deadlines in a fast-paced environment
- Data-driven approach with experience using analytics tools
- Opportunity to work closely with top creators & journalists
- Creative and fast-paced growth environment
- Ownership, visibility, and impactful work in digital media
- A team driven by storytelling and real change
- Apply Now
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