Influencer Marketing Manager

7 days ago


Dwarka Delhi India, IN Bold Media Full time

Influencer Marketing Manager

Bold Media · Full-time

Delhi, India (Hybrid)

About Bold Media

Bold Media is a fast-growing digital media company committed to fearless storytelling, impactful journalism, and content that sparks meaningful change. We collaborate with leading creators across India to deliver cutting-edge digital content on YouTube, Instagram, and emerging platforms.

Role Overview

We are looking for a dynamic Influencer Marketing Manager to lead creator collaborations, manage influencer relationships, and drive measurable growth across campaigns. This role demands creativity, strong communication, and a deep understanding of social media trends.

Key Responsibilities
  • Identify, onboard, and maintain strong relationships with influencers & creators across categories
  • Plan, execute, and optimize influencer marketing campaigns end-to-end
  • Work closely with content, social media & brand partnerships teams to ensure seamless campaign integration
  • Track campaign performance, analyze data, and generate insights for continuous improvement
  • Negotiate deliverables, timelines, and budgets with influencers & agencies
  • Ensure brand alignment and quality control on all influencer-generated content
  • Build and maintain an influencer database and campaign dashboards
Requirements
  • 2–5 years of experience in influencer marketing, preferably in media, entertainment, or agency environment
  • Strong understanding of YouTube, Instagram, and short-form video platforms
  • Excellent communication, negotiation, and relationship management skills
  • Ability to manage multiple projects and deadlines in a fast-paced environment
  • Data-driven approach with experience using analytics tools
Why Join Us
  • Opportunity to work closely with top creators & journalists
  • Creative and fast-paced growth environment
  • Ownership, visibility, and impactful work in digital media
  • A team driven by storytelling and real change
  • Apply Now

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