
Digital Marketing Specialist
14 hours ago
Location: Noida
Experience: 4-5 Years
Employment Type: Full-time
We’re looking for a passionate and experienced Digital Marketing Specialist to join our growing marketing team. The ideal candidate will have 4–5 years of hands-on experience in planning, executing, and optimizing digital marketing campaigns across multiple platforms. You’ll play a key role in managing client relationships, delivering measurable results, and contributing to the overall growth of our digital marketing initiatives.
Key Responsibilities:- Plan, create, and manage performance-driven campaigns across Google Ads, Meta Ads (Facebook & Instagram), and other digital channels.
- Set up and monitor conversion tracking, events, and analytics using Google Tag Manager and Google Analytics 4 (GA4).
- Develop strategies to improve campaign performance, increase ROI, and drive lead generation.
- Manage and nurture client relationships — ensuring timely communication, performance reporting, and satisfaction.
- Analyze data and present insights to internal teams and clients to inform strategic decisions.
- Stay up to date with the latest trends, algorithm updates, and best practices in digital marketing.
- 4–5 years of professional experience in digital marketing or performance marketing roles.
- Proven expertise in Google Ads, Meta Ads, GA4, and Google Tag Manager.
- Strong understanding of SEM, remarketing, and paid social campaigns.
- Excellent communication and client-handling skills.
- Ability to manage multiple campaigns and clients simultaneously.
- Experience with tools such as Google Data Studio, HubSpot, or other marketing platforms is a plus.
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