Social Media Marketing Specialist

1 week ago

Thane Maharashtra India, Maharashtra AjnaLens Full time

Namaskaram


AjnaLens is looking for a creative Social Media Specialist to join our team at Thane (Maharashtra – India). We are seeking someone with 3-5 years of proven experience in managing social media platforms, building brand presence, and driving engagement through impactful content strategies. Strong knowledge of digital trends, analytics, and hands-on expertise in crafting platform-specific content will be highly valued.


In this role, you will collaborate closely with our design, marketing, and leadership teams to amplify AjnaLens’ voice, manage campaigns, and engage with our growing community. Your work will play a key role in shaping how we connect with audiences and position our brand in the conscious technology space.


We’re also proud to share that Lenskart is now our strategic investor, a milestone that reflects the impact, potential, and purpose of the path we’re walking. Join us as we co-create the future of conscious technology.


Read more here: LinkedIn Post


Who are we looking for:


  • Should have managed social media, brand content and ORM at scale, end to end.
  • Thorough understanding of the social media landscape including especially LinkedIn, Instagram, YouTube, Twitter, and Discord
  • Should have created and promoted brand videos (exclusively for digital) and created and run a cross-platform social media strategy.
  • Can analyze data, insights, and performance metrics to boost engagement and reach on social media.
  • An energetic and self-driven individual with strong communication and presentation skills
  • A great storyteller who can create visually and emotionally compelling stories.


Top 3 Daily Tasks:


  • Daily you will be actively managing content production & design.
  • Daily you will be creating, managing and executing a content calendar.
  • Daily you will be monitoring the metrics (weekly target) and taking proactive measures to meet those targets.


Minimum work experience is required: 2+ years of work experience.


Top 5 Skills you should possess:


  • Previous experience in managing Social Media presence in a B2B digitally driven (e-Comm, start-up or tech) company.
  • Proven strategies that have helped build a brand on social media or improved conversions for a brand.
  • Exposure to Global Brands in a high brand compliance environment or experience at a top ad agency is a plus.
  • Someone well-versed with the best practices, latest trends and latest updates in the algorithms
  • Asana, or Trello project management experience.


What would you be expected to do:


  • Develop a robust social media strategy to boost following and visibility across various platforms.
  • Identify and define the most important social media KPIs and monitor them regularly.
  • Create a monthly social media calendar with relevant special days, hashtags, and occasion-specific campaigns.
  • Run ad campaigns on social media platforms and optimize them to deliver better results
  • Consistently measure the performance of each social channel, make timely adjustments to improve performance and work cross-functionally as an informed consultant to make relevant recommendations to editorial strategy.
  • Keep track of the latest trends, hashtags, and developments on social media and use them to create content and improve overall performance.
  • Manage and oversee the creation of high-quality content - both written and visual - for the social media platforms
  • Lead what the visual look and feel of each platform looks like, the tone of voice and daily editorial optimization.
  • Co-ordinate and pass on consumer reviews to the respective team for action.

  • Social Media Marketing Specialist

    17 hours ago

    Mumbai, Maharashtra, India, Maharashtra Senate Marketing Pvt. Ltd. Full time

    Company DescriptionSenate Marketing is a performance-led, full-service digital agency and a Google Partner. We combine strategic insight, creative storytelling, and media precision to deliver result-driven campaigns. We help brands across automotive, fashion, real estate, and more, scale growth and win hearts. Based in Mumbai, our close-knit team of 20+...

  • Social Media Marketing Specialist

    1 week ago

    Mumbai, Maharashtra, India, Maharashtra ManipalCigna Health Insurance Company Ltd. Full time

    A Social media platform specialist with hands on experience in managing Facebook, Instagram, Twitter, You Tube & LinkedIn. Manage presence on social networking sites and their day to day activities. Monitor the company’s social media accounts and offer constructive interaction with users. Social MediaDevelop the overall approach (In-organic (paid), Organic...

  • Social Media Executive

    1 week ago

    Mumbai, Maharashtra, India, Maharashtra The Propertist Full time

    Job Location - Chembur East, MumbaiWe are looking for experienced candidate for the position of Social Media Executive who can strategize, create and curate content, manage promotions and social ad campaigns which will help our organization remain competitive in the digital world.Job Responsibilities:Social Media Strategy: Develop, implement, and manage...

  • Social Media Marketing Specialist

    17 hours ago

    Mumbai, Maharashtra, India, Maharashtra Talent Corner HR Services Pvt Ltd Full time

    We at Talent Corner Hr Services are having an exciting opportunity for one of our client in Mumbai:Key Responsibilities:Develop and manage company’s brand presence across social media platforms – ensuring consistency,quality, and impact.Collaborate with content creators, designers, and marketing stakeholders to plan and promote product launches,...

  • Performance Marketing Specialist

    1 week ago

    Mumbai, Maharashtra, India, Maharashtra Rafiki Marketing Full time

    The Performance Marketing Specialist is responsible for strategising, optimising, and reporting on digital advertising campaigns for Rafiki’s clients. This role requires a deep understanding of performance channels and the ability to deliver measurable results across platforms.Rafiki has worked with 100+ brands both locally and internationally.This...

  • Social Media Marketing Manager

    1 week ago

    Mumbai, Maharashtra, India, Maharashtra CanyonCrew Full time

    Company Description CanyonCrew specializes in social media management, content writing, analyzing, and development of content. Utilizing research and various tools, CanyonCrew forms strategies to reach the masses and help in brand building. Our expertise ensures comprehensive social media solutions that enhance brand presence and engagement. Role Description...

  • Junior Social Media Marketer

    1 week ago

    Mumbai, Maharashtra, India, Maharashtra QUARK Full time

    Job Title: Junior Social Media ManagerLocation: Mumbai, IndiaCompany: Quark MarketingSalary: ₹18,000 - ₹22,000 per month (CTC)About Us:Quark Marketing is a dynamic marketing agency specializing in ad management, content creation, social media management, and digital strategy. We’re driven by creativity, innovation, and a passion for delivering...

  • Manager - Paid Media

    3 days ago

    Mumbai, Maharashtra, India, Maharashtra Social Beat Full time

    Position SummaryWe are looking for an analytically minded, Digital Media Manager for Social Beat DigitalMarketing Agency to focus on developing, executing, optimize campaign and media planningacross Search, Display, Video & UAC/Mobile. This position has a focus on direct buying but will involve programmatic channels as well. Prior experience in programmatic...

  • Influencer Marketing Specialist

    1 week ago

    Navi Mumbai, Maharashtra, India, Maharashtra Outbrand Solutions Full time

    Influencer Marketing SpecialistJob Title: Influencer Marketing SpecialistLocation: Onsite - Vashi (Navi Mumbai)Employment Type: Permanent, Full-timeJob Overview:Outbrand Solutions is seeking enthusiastic and passionate interns or freshers to join our team as Influencer Marketing Specialist. This is a fantastic opportunity for individuals looking to break...

  • Social Media Manager

    1 week ago

    Navi Mumbai, Maharashtra, India, Maharashtra HGS Interactive Full time

    Job description Designation: Social Media ManagerExperience: 5 to 6 yearsLocation: Vashi (WFO)HGS Interactive, a Hinduja Global Solutions company is looking to hire Social Media Managers. If you are one, read on! Do you love Twitter/Instagram/Facebook/LinkedIn and the sort? Does writing creative copies come to you easily? Do you have an eye for latest tools...