Associate Category Manager

2 days ago

Kerala India, India PW Full time

Job Title: Associate Category Manager

Location: [Remote]

Department: Category & Growth


Key Responsibilities

Category Growth:

  • Drive topline growth by identifying and executing category-level initiatives.
  • Monitor key performance metrics and take corrective actions to meet revenue and user growth targets.
  • Conduct market and competitor analysis to uncover trends and opportunities.


Strategy & Planning:

  • Develop short and long-term strategies for the category in collaboration with leadership.
  • Plan product roadmap, pricing, and positioning strategies.
  • Work closely with the content team to ensure alignment with learner needs and market demand.


Operations & Execution:

  • Ensure seamless day-to-day functioning of category operations.
  • Collaborate with internal teams to streamline processes and resolve bottlenecks.
  • Maintain category health by managing inventory, scheduling, and learner feedback loops.


Stakeholder Collaboration:

  • Liaise with marketing for campaign planning and performance tracking.
  • Partner with sales and customer support teams to ensure strong feedback mechanisms and learner satisfaction.
  • Act as the voice of the category in internal reviews and planning meetings.


Youtube Growth:

  • Lead YouTube growth through planned content initiatives and optimization.
  • Track key metrics and improve reach, retention, and engagement.
  • Collaborate with faculty and YTMs for consistent delivery.
  • Use YouTube as a top-of-funnel channel for acquisition and lead generation.


Qualifications & Skills

  • 1-3 years of experience in category management, product strategy, business operations, or growth roles (edtech/e-commerce/startup background preferred).
  • Strong analytical mindset with data-driven decision-making ability.
  • Excellent communication, stakeholder management, and execution skills.
  • Proactive, entrepreneurial attitude with a bias for action.
  • Familiarity with Excel, Google Sheets, and basic SQL is a plus.


Why Join Us?

  • Be part of a high-growth, impact-driven edtech brand.
  • Work in a collaborative and dynamic environment.
  • Accelerated career growth opportunities and ownership of key business functions.

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