Performance Marketing Specialist

4 weeks ago

Bengaluru Karnataka India, Karnataka Protyze® Full time

About Protyze

Protyze is a fast-growing nutrition and wellness brand building science-backed, high-quality functional products for modern consumers. We are focused on growth through data-driven marketing, brand storytelling, and performance-led scale across digital platforms.


We’re looking for a Senior Meta and Google Performance Marketing Specialist — someone who can not only execute but also strategize, structure, and scale campaigns profitably across multiple ad platforms.


Role Overview:

As a Performance Marketing Specialist, you will own end-to-end performance strategy, execution, and optimization across Meta Ads and Google Ads. You’ll work closely with the creative and product teams to develop scalable, high-ROAS campaigns, build robust account structures, and constantly push the limits of growth efficiency.


Key Responsibilities:

• Strategy & Planning

• Develop full-funnel performance marketing strategies across Meta and Google Ads to drive customer acquisition, retention, and revenue growth.

• Create audience and creative strategies tailored for each stage of the funnel.

• Plan media budgets, forecasting, and scaling roadmaps aligned with business goals.

• Campaign Execution & Optimization

• Build and manage advanced campaign structures (CBO/ABO, ASC, PMAX, search, and remarketing).

• Continuously test creatives, audiences, bidding models, and placements for optimization.

• Analyze performance data to identify scaling opportunities and optimize ROAS, CPA, and LTV.

• Manage and refine conversion tracking, pixels, UTM parameters, and event setups.

• Performance Analysis & Reporting

• Monitor campaign performance across all channels and create detailed performance reports with actionable insights.

• Track attribution and data trends through tools like GA4, Meta Ads Manager, Google Ads, and Data Studio dashboards.

• Identify growth levers through cohort analysis, funnel optimization, and data-backed scaling experiments.

• Collaboration

• Partner with creative, product, and analytics teams to create winning ad concepts and data-backed storytelling.

• Work with leadership to define monthly and quarterly growth targets and scaling plans.


Requirements:

• 3–6+ years of hands-on experience in performance marketing across Meta (Facebook/Instagram) and Google (Search, Shopping, YouTube, Display, PMAX).

• Proven track record of scaling D2C or eCommerce brands profitably (₹10L–₹1Cr+/month ad spends).

• Deep understanding of campaign structure best practices, funnel design, and attribution modeling.

• Strong analytical and data interpretation skills — comfort with dashboards, cohort analysis, and growth metrics.

• Hands-on experience with tools like GA4, Meta Events Manager, Google Tag Manager, and Looker Studio.

• Strong grasp of creative strategy and testing methodologies (hooks, messaging, formats).

• Entrepreneurial mindset with the ability to own growth outcomes end-to-end.


Nice-to-Haves:

• Experience with marketing automation tools (Klaviyo, HubSpot, etc.).

• Knowledge of CRO, landing page optimization, and post-purchase funnel flows.

• Experience working with or leading a small performance marketing team.


What You’ll Get:

• Ownership of growth channels with direct impact on revenue.

• Opportunity to work with a fast-scaling consumer brand in a dynamic market.

• Creative freedom to test, experiment, and scale.

• Competitive compensation and performance-linked incentives.

  • Performance Marketing Specialist

    4 days ago

    Bengaluru, Karnataka, India 11x Marketing Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Role:Performance Marketing SpecialistResponsibilities:Strategize, set up and execute performance marketing & digital marketing campaigns. Optimize campaigns as needed towards maximising RoAS / RoI.Monitor and analyze the performance of ad campaigns. Set up reports using tools like Google Data Studio, Google Sheets, etc.Draft creative briefs for graphic...

  • Performance Marketing Specialist

    1 week ago

    Bengaluru, Karnataka, India The Marketing Miles Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Job Title: Performance Marketing SpecialistLocation: Bangalore, HybridExperience: 3-5 YearsEmployment Type: Full-TimeCompany: The Marketing MilesAbout the Role:We're seeking a data-driven and creative Performance Marketing Specialist to join our dynamic team. This hybrid role is ideal for someone who is equally passionate about running high-ROI performance...

  • Performance Marketing

    9 hours ago

    Bengaluru, Karnataka, India Intent Farm - Performance Marketing Agency Full time ₹ 8,00,000 - ₹ 24,00,000 per year

    Intent Farm is a performance marketing agency built for high-growth digital brands.We scale businesses profitably through sharp ad creatives, data-driven strategies, and full-funnel execution across Meta, Google, Amazon, and more.As a Meta Badged Partner, Google Premier Partner and Amazon Verified Agency— highest level of partnerships, we're recognized...

  • Performance Marketing

    2 hours ago

    Bengaluru, Karnataka, India Intent Farm - Performance Marketing Agency Full time ₹ 6,00,000 - ₹ 18,00,000 per year

    Intent Farm is a performance marketing agency built for high-growth digital brands.We scale businesses profitably through sharp ad creatives, data-driven strategies, and full-funnel execution across Meta, Google, Amazon, and more.As a Meta Badged Partner, Google Premier Partner and Amazon Verified Agency— highest level of partnerships—we're recognized...

  • Performance Specialist

    1 week ago

    Bengaluru, Karnataka, India DECISION PINNACLE | DIGITAL MARKETING AGENCY Full time ₹ 5,00,000 - ₹ 15,00,000 per year

    Company DescriptionDecision Pinnacle is a growth and marketing collective built on a consulting mindset. We partner with Founders, CMOs, and Heads of Marketing to make decisions driving exponential growth by seamlessly integrating creative strategy and business objectives. Our approach is characterized by process dependence and agility. We specialize in...

  • Performance Marketing Specialist

    3 weeks ago

    Bengaluru, Karnataka, India, Karnataka TechnoSport Full time

    About Technosport Technosport is one of India’s fastest-growing activewear and athleisure brands. With multiple stores launches and many more on the way, a fast-growing website, and strong marketplace presence, we are expanding aggressively. Performance marketing is the rocket fuel behind this omnichannel growth — ensuring that Technosport reaches...

  • Performance Specialist

    3 weeks ago

    Bengaluru, Karnataka, India, Karnataka Sizzle Properties Pvt Ltd. Full time

    Performance Marketing Specialist – Google AdsLocation: Hoskote / Whitefield, Bangalore Company: Sizzle Properties Pvt. Ltd. Experience: 2–6 years Department: Digital MarketingAbout Sizzle PropertiesSizzle Properties is one of Bangalore’s most trusted plotted development brands, with over 40+ projects delivered and 7 million sq. ft. developed. We are a...

  • Performance Marketing Specialist

    2 weeks ago

    Bengaluru, Karnataka, India Navis Pvt. Ltd Full time ₹ 5,00,000 - ₹ 8,00,000 per year

    We're Hiring: Performance Marketing Specialist | NAVIS HR – BengaluruLocation: Jayanagar, Bengaluru (Work from Office)Experience: 3–5 yearsType: Full-Time | Immediate Joiners PreferredWe're looking for a Performance Marketing Specialist with hands-on experience in Google Ads, Meta (Facebook & Instagram), and YouTube to drive lead generation and ROI...

  • Performance Marketing Specialist

    2 weeks ago

    Bengaluru, Karnataka, India Faihai Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Performance Marketing Specialist – Bangalore (Full-Time, In-Office)Location:Indiranagar, Bangalore Experience: 1–3 YearsWe're Faihai,a growing marketing agency built by brand-side folks who've scaled some of the biggest D2C businesses. We're now looking for a Performance Marketing Specialist to join us and take charge of scaling campaigns across Meta...

  • Performance Marketing Specialist

    2 weeks ago

    Bengaluru, Karnataka, India Kaizen Full time ₹ 5,00,000 - ₹ 15,00,000 per year

    JOB TITLE: Performance Marketing SpecialistLocation: Bangalore South.Experience: 2-5 yearsPosition Summary:We are looking for an experienced and results-driven Performance Marketing Specialist to join our dynamic marketing team. The ideal candidate will have in-depth knowledge of Google Ads, native advertising, affiliate marketing, and influencer marketing....