Digital Marketing Specialist

3 weeks ago


Kerala India, India Odidor Full time

We’re looking for a creative and results-driven Digital Marketing Specialist to join our team and play a key role in growing our clients’ online presence.


Responsibilities
  • Plan, execute, and optimize SEO strategies to improve search visibility and organic traffic.
  • Manage and monitor Google Ads campaigns (Search, Display, Shopping, YouTube) for maximum ROI.
  • Create, schedule, and manage social media content across platforms (Facebook, Instagram, LinkedIn, TikTok, etc.).
  • Develop engaging short-form videos (reels, shorts, stories) to drive brand awareness and engagement.
  • Analyze performance metrics, prepare reports, and provide actionable insights to improve campaigns.
  • Stay up-to-date with the latest digital marketing trends, tools, and algorithms.
  • Collaborate with the design and development teams to ensure consistent brand messaging.


Requirements
  • 2+ years of experience in digital marketing, SEO, and paid advertising.
  • Proven experience managing Google Ads campaigns with measurable results.
  • Strong understanding of social media platforms and content strategies.
  • Hands-on experience with tools such as Google Analytics, Google Ads Manager, Facebook Business Manager, and SEO tools (Ahrefs, SEMrush, etc.).
  • Basic skills in video editing for short-form content (Canva, CapCut, Adobe Premiere, or similar).
  • Strong analytical, communication, and organizational skills.
  • Self-motivated with the ability to work independently and in a team environment.




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