FullTime- Social Media

4 weeks ago

Mumbai Maharashtra India, Maharashtra PINKVILLA Full time

The Pinkvilla team is looking for a talented, experienced Social Media to work closely with the Leadership, Marketing, and Product team and contribute to the overall social media strategy.


About PinkVilla:

Pinkvilla is one of the largest digital websites in the entertainment, lifestyle, and fashion categories with 30 million unique users and 21 million social media followers.


Based in: Mumbai

What do you need to do? (Role and Responsibilities)

  • Develop creative and engaging social media Content that will contribute to user growth and increase the brand reach across all social media platforms for Pinkvilla.
  • Manage and meet the business targets in terms of social media reach and user engagement.
  • Manage the day-to-day handling of all social media channels adapting content to suit different channels
  • Oversee, plan and deliver content across different platforms using scheduling tools such as Sprinklr, Hootsuite
  • Create engaging multimedia content across our social media platforms like Instagram, Pinterest, X, Facebook, Snapchat etc
  • Develop, launch and manage new competitions and campaigns that promote the organization and brand
  • Manage and facilitate social media communities by responding to social media posts and developing discussions
  • Monitor, track, analyse and report on performance on social media platforms using tools such as Google Analytics, Facebook insights, Meta business suite.
  • Encourage collaboration across teams and departments


Who could you be? Background and Experience:

  • Relevant experience managing social media platforms
  • Proven experience in driving the growth and meeting target numbers for social media.
  • Experience using data and metrics to measure impact and determine improvements.
  • Bachelor’s degree or equivalent.
  • Proficiency in all social media platforms like Instagram, Snapchat, Youtube, Facebook.
  • Experience of Google Analytics, Sprinklr, Hootsuite, Meta Business Suite

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