Brand Strategist

3 hours ago

Hyderabad Telangana India, Telangana Social DNA Full time

Position: Brand Strategist

Location: Hyderabad | Onsite | Full-Time

About the Role — What a Brand Strategist Means at Social DNA

At Social DNA, a Brand Strategist is not just a planner — you are the central driver of clarity, direction, and integration.

You connect business objectives with creative execution, ensuring that every campaign has purpose, consistency, and impact.

Responsibilities


  • Act as the primary point of contact for assigned clients, understanding their business goals and brand tone.
  • Develop and execute integrated brand and marketing strategies across digital, PR, print, influencer, events, and video.
  • Plan and coordinate 360° campaigns with content, design, and video teams—including shoots, scripting, and production.
  • Ensure brand consistency across all touchpoints, online and offline.
  • Lead and coordinate cross-functional teams of 10–15 members, improving workflow, delivery quality, and timelines.
  • Conduct monthly reviews, renewals, and performance discussions focused on growth and retention.
  • Contribute to creative thinking, insight-driven storytelling, and idea development.
  • Integrate AI tools for smarter planning, execution, and optimization.
  • Mentor junior team members and foster a solution-driven, collaborative culture.

Qualifications


  • 3–5 years of agency experience (mandatory) in branding, advertising, or integrated marketing.
  • Exposure to at least three areas: digital marketing, PR, events, print, photoshoots, or video production.
  • Strong understanding of social media strategy, content planning, and campaign management.
  • Excellent communication, presentation, and client-facing skills.
  • Proven team leadership or coordination experience (10–15 members).
  • Familiarity with tools like Meta Ads Manager, GA4, Canva, or similar project/reporting platforms.
  • Interest in AI, automation, and emerging marketing technologies.
  • Degree in communications, marketing, or creative/visual studies preferred.


About the Company

Social DNA is an award-winning, Hyderabad-based brand and digital agency with 14+ years of building brands that scale with impact.

Recognized every single year of our journey, we’re known for blending creativity, strategy, and technology to deliver integrated 360° solutions across digital, PR, video, print, and on-ground activations.

Our work spans healthcare, real estate, FMCG, education, lifestyle, and emerging sectors—driven by a culture of innovation, ownership, and measurable growth.

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