Performance Creative Strategist
2 days ago
We're Hiring: Performance Creative Strategist (D2C Brand)
Hyderabad (On-site preferred)
Full-time
Competitive salary
We're looking for a Performance Creative Strategist
who can build a
high-volume creative engine
and produce winning ad concepts that scale our D2C brand across
Meta, Google, YouTube
If you understand consumer psychology, performance metrics, and creative strategy,
you'll excel in this role.
What You'll Own
- Plan & execute monthly creative calendars aligned to growth goals
- Develop strong hooks, ad concepts, big ideas & scripts
- Analyse performance to spot winning angles & creative fatigue
- Build a scalable UGC + influencer content pipeline
- Manage editors, designers, creators, and agencies
- Run rapid A/B tests to optimise for CTR, CVR & ROAS
- Create modular, reusable assets from shoots & UGC
- Ship 20–40 new creatives every week
What Success Looks Like
- Lower CAC & higher ROAS
- 5–10 winning creatives every week
- 30–60 UGC videos created monthly
- Creative testing cycles under 3 days
- Strong contribution to both paid + organic acquisition
What You Bring
- 2–6 years in performance marketing, creative strategy, or D2C content
- Deep understanding of Meta/Google ad ecosystems
- Ability to craft hooks, angles, briefs & storyboards
- Experience working with editors, designers & creators
- Strong analytical ability to decode creative performance
- UGC / influencer management experience is an advantage
Why Join Us
- Work directly with growth + leadership
- Your ideas directly drive the brand's scale
- Fast-paced D2C environment
- Freedom to experiment, test, iterate & build your own creative engine
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