Head of Social Media

3 weeks ago

Bengaluru Karnataka India, Karnataka Recfront Full time

Job Title: Head of Social Media

Location: Bangalore (On-site)

Experience: 6–10 years

Industry Preference: Media / Startup / Content-driven Tech Company


About Our Client

Our client is a dynamic media and technology organization in Bengaluru, renowned for its leadership in digital storytelling and engagement within the analytics and tech ecosystem. The brand consistently shapes industry conversations by driving influential campaigns, events, and thought-leadership content—empowering professionals and enthusiasts alike to stay ahead in tech and business media. The work culture blends creativity, collaboration, and an entrepreneurial spirit, offering opportunities for impact, growth, and innovation.


About the Role

We are seeking a visionary Head of Social to steer and elevate our client’s social media presence across key platforms such as LinkedIn, Instagram, X (Twitter), YouTube, and emerging channels. The ideal candidate is both a strategic content architect and an inspiring community builder, capable of transforming the brand’s digital footprint into tangible audience engagement and growth.

You’ll define the overarching social strategy, grow engagement, and amplify the reach of stories, initiatives, and industry events to audiences worldwide.


Key Responsibilities

  • Develop, own, and scale a robust social media strategy, ensuring unified voice and identity across platforms
  • Drive follower growth, engagement, reach, and conversion through data-led campaigns and content innovations
  • Lead a multidisciplinary team of content creators, designers, and community managers to deliver compelling, timely social output
  • Collaborate closely with marketing, editorial, and events teams to maximize the visibility of campaigns, launches, and partnerships
  • Identify trends and leverage formats (reels, memes, carousels, thought-leadership posts) to deepen community connections
  • Analyze social analytics to refine strategy and achieve measurable growth and ROI
  • Oversee influencer and partner collaborations to enhance brand prominence
  • Stay attuned to new formats, algorithms, and emerging platforms for first-mover advantage
  • (Bonus) Partner with performance marketing to optimize paid initiatives for reach and engagement


Qualifications & Skills

  • 6–10 years leading and growing social media for a fast-paced brand, startup, or media company
  • Demonstrated results in audience development, engagement metrics, and community scaling
  • Thorough knowledge of content formats, social storytelling, and audience dynamics (LinkedIn, Instagram, X)
  • Strong analytical acumen and data-driven decision making
  • Proficiency with social media management and analytics tools (Sprout, Hootsuite, Buffer, Later, etc.)
  • Exceptional writing and visual communication skills
  • Passion for technology, AI, and digital media
  • Experience in performance marketing or paid social campaigns (preferred).

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