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1 day ago
Market Research Analyst – Quantitative_Contract_Hyderabad_Hybrid_(with top fortune 40 captive FMCG)
Job Title: Market Research Analyst – Quantitative
Job Type: Full-Time
Duration: Contract
Experience: 7-10 Years
Location: Hyderabad
Mode of work: Hybrid
Job Description:
Key Requirements -
- Market research/consumer insights background with experience into Quantitative Research.
- Well versed with market research life cycle starting from research methodology, questionnaire designing, data analysis and insights generation
- Good understanding of consumer survey research data. Experience into analysing large voluminous of data and generating insights
- Should be proficient in Advanced Excel and IBM SPSS. Experience into other analytical tools like RFS/survey reporter is good to have
- Good exposure to market research methodologies or reporting types like Consumer Segmentation, brand health tracking studies, Usage and attitude studies
- Agency background mainly from Kantar, Nielsen, IPSOS is beneficial
Key Skills - Quantitative Research, Consumer Survey Data Analysis, Statistical Analysis, Consumer Segmentation, Questionnaire Designing, Advanced Excel, SPSS, U&A Research.
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