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Marketing Business Partner

3 months ago


Bengaluru, Karnataka, India CGI Full time
Background and Context

As part of its organic journey, CGI established its Strategic Insights team (based out of Bangalore) to support the company's sales and marketing community.

Part of CGI's Global Marketing and Communications function, Strategic Insights performs the vital role of being its trusted research and advisory partner, bringing the outside in perspective on markets, clients and competitors while supporting many strategic initiatives on the way
CGI's Strategic Insights has two primary dimensions

  • Industry: CGI's Corporate Strategy classifies various industries intro key Industry segments/Clusters from operations and reporting perspective. Sales and Business Development Community within CGI leverage these Industry classifications for account management. Strategic Insights team help them in formulating winning strategies through hosts of value added offerings including client or competitor insights
  • Competitor: CGI competes in a market place, which is highly dynamic, thus creating a need to generate both high level and granular insights on key competitors & market trends in technology space. CI team helps to secure early moves by providing on time insights through regular programs & adhoc opportunity based research

Job Title:
Senior Research Analyst (5-8 years), Multi-Industry (Strategic Insights, Part of Global Marketing and Communications)

Role Description:

As Senior Research Analyst, Multi-Industry in the CGI's Strategic Insights team, you will be focusing on multiple industries (for instance
- for RCS/ Public Sector/ Telecom/FS/MFG) and one primary vertical. In order to succeed in this role, you should have strong knowledge in at least one of the key CGI sectors as mentioned above and basic understanding of the IT Services Industry

Key Responsibilities:

  • Support Industry Leadership and Senior Business Development/Sales Community with their ondemand customized requirements for market/client insights
  • Lead/Guide/Mentor junior resource/ Research analyst with scoping, qualification, research methodology, and client communication, prioritization, and quality assurance
  • Support the strategic initiatives of the industry vertical as determined by the sector councils and leadership
- support various ongoing Global projects like Voice of Clients (VOC) and others

  • Compile, organize and synthesize information to develop key insights at company/ industry level across various geographic markets
  • Support research assignments that may include company research reports, industry trend reports, market forecasts analyses, marketing materials, proposals etc.
  • Gather market and competitive intelligence using internal and external research sources such as Gartner, Forrester, IDC, Tower, Ovum, Hoovers, company reports etc.

Required Skills:

Mandatory skills include:

  • Ability to independently read, interpret and synthesize company performance reports
  • Good understanding of financial statements and ratio analysis
- knowledge of key business and technology trends (general/ by industry)

  • Experience with online Database search techniques, including Boolean
  • Experience in efficient Internet search techniques
  • Analytical mindset and experience in Report Writing;
  • Strong verbal and written English communication
Desirable Skills
A proven achiever and polished professional, you should be a strong organizer, effective communicator and proactive relationship manager.

You should possess the following qualifications:

  • Resourceful, with the ability to prioritize, multitask and meet deadlines with mínimal supervision;
  • High level of professionalism, customer service, energy, speed and accuracy;
  • Independent judgment, discretion and diplomacy; Team player
Education

  • Graduate/ MBA or any Master's degree from reputed institute
  • Strong Educational Credentials;
If you enjoy working and learning in a dynamic environment, this would be an ideal position for you
Insights you can act on


While technology is at the heart of our clients' digital transformation, we understand that people are at the heart of business success.


When you join CGI, you become a trusted advisor, collaborating with colleagues and clients to bring forward actionable insights that deliver meaningful and sustainable outcomes.

We call our employees "members" because they are CGI shareholders and owners, and, as owners, we enjoy working and growing together to build a company we are proud of.

This has been our Dream since 1976, and it has brought us to where we are today—one of the world's largest independent providers of IT and business consulting services.

At CGI, we recognize the richness that diversity brings.

We strive to create a work culture where everyone belongs, and we collaborate with clients in building more inclusive communities.

As an equal opportunity employer, we empower all our members to succeed and grow. If you require an accommodation at any point during the recruitment process,