Technical Producer

2 weeks ago

India Versatiletech Full time

Role Overview:

  • The **Technical Producer - Email Marketing** is an essential part of the **Professional Services** team, bringing solid technical skills and top-notch project management abilities. Acting as an expert in various well-known **email marketing platforms**, this role links the backend data model to frontend campaigns. The **Technical Producer** collaborates with Project Managers, Professional Services, and other teams to provide consistent and adaptable campaign solutions.

Role Expectations:

  • **Subject matter expert** in industry standard email marketing platforms such as *SFMC*, *Oracle Responsys*, *Adobe Marketing Cloud*, *Marketo*, etc.
  • Skilled in setting up **automated processes** like APIs and triggers.
  • **Advanced knowledge** in *Multi-platform Integrations*, Adobe/Google analytics suite.
  • Proficiency in **Forms, Web amp scripts**, E-commerce backend wares scripting, and resolving specific issues effectively.
  • Expertise in **Orchestrated Dynamic Campaigns**, *Content Builder*, *A/B Testing*, *Staggered Sends*, *Triggered Sends*, *Email Warm-Up*, etc.
  • **Responsible** for maintaining a comprehensive **solution log** for future references and trainings.
  • **Strict commitment** to timelines, deliverables, and effective communication.
  • Expertise in **database management**, including import/export functions and reporting tools.
  • **Accountable** for resolving client issues, coming up with solutions, and escalating when necessary.
  • Assigned** to various campaign projects, and may provide guidance to team members as needed.
  • **Independent ownership** of special projects, ensuring successful completion with minimal supervision.
  • Creating and updating thorough documentation and client presentations as required.
  • Serving as a point of contact for technical inquiries and support within the team.
  • Collaborating with the team's Manager to address knowledge gaps in the team.

Required Qualifications:

  • At least **5 years of experience** in developing Integrations, APIs, Martech Clouds, and complex campaigns.
  • Expertise in front-end web development, including *HTML*, *CSS*, *JavaScript*, *Go*, *Jquery*, and *PHP*.
  • Intermediate skills in *XML*, *XSLT*, and *SQL*.
  • Experience in **testing** across various email clients, browsers, and devices.
  • Thorough understanding of email marketing platform functionalities.
  • Strong organizational, presentation, and communication abilities.
  • **Critical thinking** and problem-solving skills, coupled with a good grasp of database fundamentals.
  • Proficient in **project management** and data analysis.

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