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Only 24h Left Trade Marketing Specialist
3 months ago
Taali Foods is a dynamic next-generation snacking brand specializing in "better for you" impulse
snacks, including Makhana, Moong Dal, and Protein Puffs. With a focus on quality and innovation, we
have established a strong presence in both general trade and modern trade channels. To further
amplify our brand presence and drive growth, we are seeking a proactive and entrepreneurial
individual to spearhead our Below the Line (BTL) marketing and in-store marketing initiatives.
Responsibilities
- Develop and execute comprehensive BTL marketing strategies aligned with the company's objectives to enhance brand visibility and drive sales.2. Plan and implement innovative in-store marketing activities, promotions, and campaigns to boost product engagement and conversion rates.3. Collaborate closely with the sales team to align marketing efforts with sales targets and
Stay updated with industry best practices and emerging trends in BTL marketing to drive innovation and maintain a competitive edge.
Requirements- Bachelor's degree in Marketing, Business Administration, or a related field. MBA preferred.2. Proven track record of at least 3-5 years in BTL marketing, preferably within the FMCG or snacking industry.3. Strong understanding of BTL marketing strategies and techniques, with hands-on experience in executing impactful campaigns.4. Entrepreneurial mindset with a proactive approach to problem-solving and decision-making.5. Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.6. Analytical mindset with the ability to interpret data and insights to drive informed marketing decisions.7. Ability to thrive in a fast-paced environment and manage multiple projects simultaneously.8. Flexibility to travel as needed and work closely with on-site sales teams.
- Competitive salary package
- Health insurance coverage
- Opportunities for career growth and development
- Dynamic and collaborative work environment
nutritious product offerings. Apply now to be part of our passionate team
Interested candidates are requested to share their resumes on with the subject line "Trade Marketing"