Insights Analytics Analyst

1 week ago

Bengaluru, Karnataka, India Commonwealth Bank Full time

Organization :- At CommBank, we never lose sight of the role we play in other people's financial wellbeing. Our focus is to help people and businesses move forward to progress. To make the right financial decisions and achieve their dreams, targets, and aspirations. Regardless of where you work within our organisation, your initiative, talent, ideas, and energy all contribute to the impact that we can make with our work. Together we can achieve great things.

Job Title :- Insights Analytics Analyst

Location :- Bangalore , Manyata Teck Park

Business & Team :-

BB Analytics, Data & Decision Science.

Impact & contribution:-

The Insights Analyst delivers competitive advantage by identifying events at every touch point in which a customer, prospect or intermediary interacts with CBA, and works with internal business partners to define and deliver engaging and relevant responses to those events.

You are passionate about customers and the opportunity to build trust and customer advocacy through data-driven insights.

You work with business, technology, Digital channel and Marketing stakeholders to deliver analytics, customer journeys and customer contact decisioning that will transform how the Business Bank engages with customers.

Roles and Responsibilities:

Working collaboratively in cross-functional Scrum teams with Marketing, Product, Analytics and Business Segment colleagues, you will be responsible for leveraging the Group's data assets to provide insights, design multi-channel customer journeys and develop always-on campaigns that transform customer engagement by delivering tailored customer communications – the right message to the right customer, at the right time, via the right channel. You will deliver to deadlines by managing multiple priorities in a fast-paced, agile environment where you will build these customer journeys in the form of Next Best Conversation customer decisioning & contact strategies. You will synthesise qualitative and quantitative data and facts from various sources to identify relationships and patterns, drawing logical conclusions about customer needs and how best to meet them. Using advanced business acumen, you will translate complex business requirements and objectives into technical briefings to support the customer journey & Next Best Conversation development process. You will research/understand customer needs and identify relevant analytics and data points that will enable us to contact each customer on the right topic, at the right time, and via the right channel. You will refine and optimize Next Best Conversations based on performance analysis to maximize achievement of objectives Critically, you will be at the heart of pioneering a new way of how the Business Bank interacts with customers. Adhere to the . The Code of Conduct sets the standards of behaviour, actions and decisions we expect from our people.

Essential Skills:

Data Analysis with SQL Data Visualization with Tableau Campaign Management (Not Campaign Execution) Campaign Performance Metrics PEGA (Good to have) Stakeholder Management Pre-Campaign & Post Campaign Analysis Strong Microsoft Office skills (esp. Excel, PowerPoint) Risk Mindset –All CommBank employees are expected to proactively identify and understand, openly discuss and act on current and future risks. Extensive relevant experience in using data and analytics to drive business results, preferably in the Financial Services sector. Advanced analytical, numerate and logical reasoning skills Extensive relevant experience in using data and analytics to drive business results, preferably in the Financial Services sector. Advanced analytical, numerate and logical reasoning skills Strong attention to detail Proven problem solving, planning, project management and decision-making skills Advanced communication and engagement skills, with a collaborative style Good understanding of B2B Financial Services products, value proposition & go-to-market strategies Ability to navigate and manage complex systems and large data sets Ability to articulate complex analytical requirements and findings in common non-technical terms Experience of and/ or a desire to work within an Agile / Scrum environment Flexible approach and ability to deal with change and develop new ways of working to drive continuous

Qualification: -

Degree-level qualification in numeric or business discipline

If you're already part of the Commonwealth Bank Group (including Bankwest, x15ventures), you'll need to apply through to submit a valid application. We're keen to support you with the next step in your career.

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Advertising End Date: 29/05/2024

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