Public Relations Specialist

1 week ago


Kolkata, West Bengal, India Hoichoi Full time
About Ushoichoi is an on-demand video streaming entertainment platform for Bengalis worldwide.

With an array of exciting Content choices including Bengali Classics, Blockbusters, Documentaries, Short Films and Exclusive original web series we aim to be home to the best in Bengali entertainment.


hoichoi is the digital vertical of SVF Entertainment - a leading Media and Entertainment company in East India, with 8 National Awards to its credit and capabilities in Film and TV Production, Cinemas, Distribution, Digital Cinema, Music and New Media.

RoleSeeking a spirited team player with a proven track record in executing successful PR campaigns.

If you're skilled at crafting compelling media messages and fostering strong press relationships, and are recognized for your "can-do" spirit, you're exactly who we are looking for.


ResponsibilitiesImplement PR strategies and campaigns for Originals, Exclusive series, and moviesAssist in executing overall content marketing campaigns including Digital PRCreate content for press releases, campaign briefs, case studies, and media Q&AsAssist in ideating and executing creative engagement campaigns across various mediumsDevelop and implement concepts for premieres, film festivals, awards, and related events, including talent interviews, set visits, and press junketsCollaborate with internal teams (content, marketing, social media) to align PR plansEnsure consistency in company-wide communication, share best practices, and support effective media strategiesStay updated on trends and news in the media and entertainment sectorsBuild and maintain strong relationships with media contacts (celebrities, journalists, artists, etc.)

Manage relationships with external PR agencies and business partners

Desired SkillsetBachelor's degree in Mass Communication, Journalism, Media & Communication, or a related field, with 1-2 years of relevant experienceMust be proficient in Bengali (reading, writing, and speaking)Excellent communication and interpersonal skillsStrong attention to detail and ability to manage multiple priorities efficiently

This role is based out of Kolkata.

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