Campaign Manager
1 week ago
The brand and product marketing department is driven towards ensuring HDFC Life is one the most preferred life insurance brands.
The team undertakes multiple ATL led campaigns to drive awareness, recall and consideration for brand. The team also develops multiple communication efforts to drive awareness, need and understanding for insurance categories and our products.Roles and Responsibilities:
Category Strategy, Campaign Development & Planning:
Define and develop the business and marketing objectives and annual strategy for the category managed and design annual marketing calendar for the same
Monitoring and reporting market, competition and consumer behaviour with view to incorporate the same into communication planning and development
Maintain / Enhance Brand Awareness and Equity score for the category and hence overall brand
Enhance brand differentiator 'Sar Utha Ke Jiyo' through category initiatives
Drive visibility and awareness through relevant marketing efforts for key products/new products for the categories managed
Provide campaign development support to teams (Product, Channel/ Experiential Marketing, etc)
Campaign Implementation:
Ensure alignment of creative agency to brand essence
Development and testing of creative, communication concepts and routes
Ensuring alignment and relevance of all creative / communication to customer needs
Campaign Implementation - Co-ordination with Creative, Media & Online Agencies
Ensuring creative / communication deliver on brand objectives
Adherence to Campaign and Media deadlines
Campaign Execution - Monitoring & Supervision - Quality & Accuracy
Innovations on new media
Work Experience/Qualification:
MBA in Marketing/ Communications
Experience:
2-5 years, relevant work experience in communications with experience in managing and executing customer centric communication across above the line mediums like TV, Digital, Print, Radio and OOH.
-
Campaign Manager
1 week ago
Mumbai, Maharashtra, India Tech Mahindra Full timeJOB Role: Campaign ManagerLocation: Mumbai (Chandivili)Notice Period: Immediate to 30 days Looking for WFM Team Lead Or Assistant Manager for 2 years of experience Roles and Responsibilities:•Should have at least 5 years for dialing experience on predictive dialer (preferably CISCO)•Experience in banking outbound dialing (preferably in public sector...
-
Digital Campaign Manager
1 week ago
Mumbai, Maharashtra, India The Thirsty Crow Marketing Services Full timeWe are seeking a skilled and motivated campaign manager to lead our event promotion and lead generation efforts on LinkedIn, Google, and Twitter. The ideal candidate will have a strong background in digital marketing, a keen understanding of each platform's unique strengths, and a proven track record of executing successful campaigns that drive measurable...
-
AGM - Campaign Manager
1 week ago
Mumbai, Maharashtra, India Vodafone Idea Limited Full timeVodafone Idea Limited is an Aditya Birla Group and Vodafone Group partnership. It is India's leading telecom service provider. The Company provides pan India Voice and Data services across 2G, 3G and 4G platform. With the large spectrum portfolio to support the growing demand for data and voice, the company is committed to deliver delightful customer...
-
Online Campaign Manager
7 days ago
Navi Mumbai, Maharashtra, India Jio Full timeA Digital Campaign Manager is a key professional responsible for planning, executing, and optimising digital marketing campaigns across various online channels. you will be responsible for planning, executing and managing marketing campaigns to drive brand awareness, customer engagement and support our business objectives. You will be responsible for the...
-
Campaign Specialist
1 week ago
Mumbai, Maharashtra, India ImpactGuru Full timeResponsibilities : Own endtoend execution, measurement, reporting, and optimization of campaigns across channels with goals to increase New users Acquisition, Scale GMV across the campaign, and deliver platform GMV & ROAS Partner with internal teams to optimise campaign performance (targeting, optimization, creative direction, etc.) On a daytoday basis, you...
-
Campaign Specialist
1 week ago
Mumbai, Maharashtra, India ImpactGuru Full timeResponsibilities :Own end-to-end execution, measurement, reporting, and optimization of campaigns across channels with goals to increase New users Acquisition, Scale GMV across the campaign, and deliver platform GMV & ROAS Partner with internal teams to optimise campaign performance (targeting, optimization, creative direction, etc.) On a day-to-day basis,...
-
Marketing Manager
2 months ago
Mumbai, Maharashtra, India Alvarez and Marsal Full timeDescription Marketing Manager, Global CampaignsAlvarez & Marsal is seeking an experienced Marketing Manager to join our growing team and deliver marketing campaign strategy and support across India, Southeast Asia, Australia and other markets.Based in Mumbai, the successful candidate will be a digitally savvy self-starter who has solid experience in...
-
Assistant Campaign Manager
1 week ago
Navi Mumbai, Maharashtra, India Paradise Placement Consultancy Full timeResponsibilities : Creating and Managing PPC campaigns across Google, and Facebook. Maintenance and monitoring of keyword bids account daily and monthly budget caps. Performing ongoing keyword research including discovery and expansion of keyword opportunities Optimize Ad copy and landing pages Generate Daily, weekly & monthly reports for...
-
Apply Now Campaign Manager
1 week ago
Mumbai, Maharashtra, India Nityo Infotech Full timeProduct/Portfolio Management: Comes with a good understanding of Card Product and Portfolio KPIs with a consulting bent of mind Able to solutionize, design and drive initiatives and priorities in line with Client's requirements Create program framework for activation, engagement, retention identifying target groups based on product types and customer...
-
Campaign Executive
1 week ago
Mumbai, Maharashtra, India Credilio Financial Technologies Private Limited. Full timeJob SummaryThe campaign executive should have a through experience of digital marketing, product, business process, digital sales, journey, segmentation & shall be able to track KPIs for personalized marketing journey across channels. The campaign executive should have some experience on social media as well.Principal Duties/Responsibilities Managing digital...
-
Campaign Operations
7 days ago
Mumbai, Maharashtra, India DBS Bank Full timeBusiness Function As the leading bank in Asia, DBS Consumer Banking Group is in a unique position to help our customers realise their dreams and ambitions. As a market leader in the consumer banking business, DBS has a full spectrum of products and services, including deposits, investments, insurance, mortgages, credit cards and personal loans, to help...
-
Campaign Analyst
1 week ago
Mumbai, Maharashtra, India Outsized India Private Limited Full timeCampaign Analyst - Consumer banking - Global Payments & Consulting Firm - Contractual Role At Outsized, we match clients in financial services and management consulting to high-quality independent consultants and boutique/specialist firms for the execution of their key projects.Our client a Global Payments firm is seeking a Campaign Analyst for a 12-month...
-
Adobe Campaign/AEM
1 week ago
Mumbai, Maharashtra, India Horigine Consulting Pvt. Ltd Full timeAdobe Campaign Configuration and Adobe campaign StandardStrong Expertise in Adobe Campaign StandardCampaign Marketing AutomationGood exposure on Channel implementation Email/SMS/DM/Push and Campaign workflows developmentData Management and SegmentationData Integration and SQLA/B Testing and Multivariate TestingCampaign AnalyticsCompliance with Data Privacy...
-
Campaign Administrator
1 week ago
Mumbai, Maharashtra, India HH Global Full timePurpose of the job:THE BUSINESSHH Global is an independent company that delivers outsourced procurement programmes within print, POS, promotional items, secondary packaging and creative services.We work with some of the largest, most exciting and most progressive companies including Google, JD Sports, ASDA, HP, Bayer, HSBC and PepsiCo amongst...
-
Campaigns Mgr
3 weeks ago
Mumbai, Maharashtra, India BMC Software Full timeBU Description In BMC Software, Demand Marketing is seeking a talented Marketing Automation expert to be part of its dynamic Marketing Services team. The primary responsibilities are to execute demand and field marketing programs using our marketing automation platform, as well as providing support for target audience segmentation, and direct marketing...
-
Campaigns Mgr
2 months ago
Mumbai, Maharashtra, India BMC Software Full timeBU Description In BMC Software, Demand Marketing is seeking a talented Marketing Automation expert to be part of its dynamic Marketing Services team. The primary responsibilities are to execute demand and field marketing programs using our marketing automation platform, as well as providing support for target audience segmentation, and direct marketing...
-
Campaign Associate
7 days ago
Mumbai, Maharashtra, India TIKTAL Full timeOur Agency TikTal is a dedicated TikTok influencer marketing and talent agency. We supportbrands launch creative activations leveraging the power of video. We are on amission to deliver memorable stories in a native format and looking for people tojoin us on the mission.Are you a starting professional with a passion for marketing looking for a new challenge...
-
Campaign Administrator
1 week ago
Mumbai, Maharashtra, India HH Global Full timePurpose of the job:To support the HH Global onsite team by assisting with the administration of the instore POS campaigns. This role involves working very closely with the campaign manager for each campaign, processing artwork as instructed and data processing with accuracy & ownership.:Key Responsibilities: Take briefs from the Campaign Manager and deadline...
-
Campaign Platform Lead
7 days ago
Mumbai, Maharashtra, India dentsu Full timeThe purpose of this role is to work with the business and associated teams to craft new solutions using Adobe Campaign, Redpoint or Unica. This role serves as a subject matter expert on campaigns and campaign platforms, and provides guidance and oversight to other campaign resources. This role is able to provide direction and guidance on integration of...
-
Senior Campaign Executive
1 week ago
Mumbai, Maharashtra, India The Thirsty Crow Marketing Services Full timeWe are seeking a skilled and motivated campaign manager to lead our event promotion and lead generation efforts on , Google, and Twitter. The ideal candidate will have a strong background in digital marketing, a keen understanding of each platform's unique strengths, and a proven track record of executing successful campaigns that drive measurable...