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Principal Digital Design
3 months ago
Job Summary
We are seeking a dynamic Senior Digital Design Lead who will be the guiding force behind our design philosophy. As part of this role, you will ensure that design is not just an afterthought but is woven into every digital interaction we craft. Your influence will be crucial for defining the experiences we offer to our employees, doctors, and patients, to the systems and processes we deploy.
Roles & Responsibilities
• You will be responsible for ensuring that design is seamlessly interwoven into every digital journey, whether it's for employees, doctors, or patients.
• You will directly oversee a diverse team of designers, both full-time and contractors, mentor leads and facilitate collaboration between various teams to achieve design excellence across business units.
• As the primary liaison between the design team and key stakeholders in leadership across the organization, you will foster relationships to align design objectives with business goals.
• Your role involves promoting and instilling the value of design and user-centricity throughout the organization, championing the importance and intelligence of design, and ensuring that it is perceived as an essential component of the organization's strategy.
• You will maintain a central view of all design projects across business units, identifying opportunities to create reusable assets and systems that can be standardized across the organization.
• You will oversee vendor relationships, ensuring alignment with organizational objectives and streamlining the process of contractor hiring.
• As part of your role, you will spearhead the integration of design systems and processes into the product development lifecycle, ensuring design remains at the forefront of product lifecycle.
• Your responsibilities include enhancing user engagement and platform adoption rates, streamlining processes to make them for efficient and drive productivity, and demonstrating tangible business growth from well-designed customer experiences.
Educational qualification: A Bachelor's or Master's in Design
Minimum work experience: Over 12 years in design with a significant portion in leadership roles, showcasing a track record of impactful projects
Technical Skills
• Demonstrated experience in leading, mentoring, and growing diverse design teams, fostering collaboration and nurturing talent.
• Proficiency in running workshops, with the ability to engage participants, gather insights, and drive outcomes.
• Experience leading large-scale design projects, ensuring timely delivery while maintaining high-quality standards.
• Proven ability in leading organizational change initiatives, especially those centered around design and user-centricity.
• Understanding of tools that power our design ambitions, including Mendix, Figma, SAP, Salesforce, and Adobe.
Behavioral skills
• Strong leadership with the ability to inspire and guide teams.
• An advocate for the user, always prioritizing their needs and experiences.
• Effective communicator, able to articulate design visions and decisions.
• Resilient, adaptable, and forward-thinking, always staying updated with industry trends.
Additional information
About the Department
Digital Process and Excellence (DPEx)
Our digital transformation journey is led by the DPEx team and is structured along the lines of Digitalize the Core and Transform with Digital.
With a mandate to ensure continuous process improvement and drive patient centric innovation, it spans all functions and operations. In other words, you could be working on projects to expedite research outcomes one day, designing customer engagement platforms the next and simplifying warehouse processes the third.
Some its priorities are:
• Reimagine Dr. Reddy's as a 'platform-based' organization.
• Create Data as an asset that brings competitive advantage and business impact.
• Create Digital solutions that make the lives of our patients and customers easier and better.
Benefits Offered
At Dr. Reddy's we actively help to catalyse your career growth and professional development through personalised learning programs.
The benefits you will enjoy at Dr. Reddy's are on par with the best industry standards. They include, among other things and other essential equipment, joining & relocation support, family support (Maternity & Paternity benefits), learning and development opportunities, medical coverage for yourself and your family, life coverage for yourself.
Our Work Culture
Ask any employee at Dr. Reddy's why they come to work every day and they'll say, because Good Health Can't Wait. This is our credo as well as the guiding principle behind all our actions. We see healthcare solutions not only as scientific formulations, but as a means to help patients lead healthier lives, and we're always attuned to the new and the next to empower people to stay fit. And to do this, we foster a culture of empathy and dynamism. People are at the core of our journey over the last few decades. They have been supported by an enabling environment that buoys individual ability while fostering teamwork and shared success. We believe that when people with diverse skills are bound together by a common purpose and value system, they can make magic.
For more details, please visit our career website at
