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Performance Specialist
1 week ago
Requirement: Should Know Google Ads & Facebook Ads
- Manage, review, and perform daily account responsibilities associated with Google AdWords, Facebook & Instagram and other search platforms for a variety of clients.
- Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics.
- Manage the creation of large keyword lists.
- Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals.
- Provide oversight and manage new paid search campaigns, ad groups, and accounts and aid in the creation of paid search marketing initiatives.
- Provide oversight, manage, and be able to generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.
- Keep pace with search engine and PPC industry trends and developments.
- Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals.
- Monitor and evaluate search results and search performance across the major search channels.
Requirements:
-Understanding of design and marketing principles and techniques.
-Ability to develop strategies based on industry trends and developments.
-Exceptional organizational and multitasking skills, especially when working with multiple projects/teams.
-Excellent management, negotiation, listening, and verbal and written communication skills.
-Decisiveness and strong problem-solving skills, especially under stress.
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