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Performance Marketing and Growth Specialist

3 months ago

Gurgaon, Haryana, India Preplaced Full time

Role Overview:

We are looking for a skilled Performance Marketing and Growth Specialist to join our team. The perfect candidate will be in charge of developing and implementing performance marketing strategies to enhance customer acquisition, retention, and revenue growth. This role requires a comprehensive understanding of digital marketing channels, solid analytical abilities, and a drive for achieving results.

Main Responsibilities:

  • Develop and run performance marketing campaigns on digital channels to boost customer acquisition and revenue growth.
  • Handle ads on platforms like Facebook Ads Manager, Google Ads, and others to improve campaign performance.
  • Analyze campaign data to offer insights for optimizing campaigns and enhancing ROI.
  • Conduct A/B tests and experiments to enhance campaign performance and discover new growth opportunities.
  • Collaborate with different teams, including product, sales, and creative, to create marketing campaigns that align with business goals.
  • Keep updated on the latest trends in performance marketing and growth hacking.

About Preplaced:

Preplaced is a rapidly growing interview preparation platform supported by a dedicated mentor community of industry professionals worldwide. We provide interview preparation services through personalized mentoring and curated curriculums developed by top recruiters (Amazon, Google, Microsoft, Apple, Intel, Qualcomm, etc.).