Regional Marketing Communications Manager

1 week ago

Bengaluru, Karnataka, India Mouser Electronics Full time

JOB DESCRIPTION
Title: Regional Marketing Communications Manager
Location: India

Regional Marketing Communications Manager is responsible for the development and implementation of advertising and communication strategies through activities with online and print publications, building relationships with the media in all markets assuring maximum results, and supporting the growth of Mouser's brand and image in assigned region. This position requires monitoring market trends, identifying key customers and market segments, and making recommendations for the implementation and optimization of marketing programs from concept through completion.

ACCOUNTABILITIES & ESSENTIAL FUNCTIONS

Manages advertising activities with integrity and ethical business practices, and in accordance with Mouser policies, procedures and practices. Maintains advertising materials, including media kits, catalog copyright, editorial calendars, etc. Coordinates payment and record keeping of marketing department invoices from outside vendors with Finance Department as needed. Working with the media team, evaluates multiple communication channels to determine the best digital media and promotion mix to accomplish specific objectives. Ensures strong negotiations resulting in breakthrough, efficient and effective media deals. Identifies unique media buying opportunities. Negotiates directly with media partners. Makes decisions regarding spending levels and placement tactics. Reporting and processing of weekly and monthly reports. Maintains a variety of departmental statistics by preparing spreadsheet analysis and creating analysis reports. Coordinates scheduling of both print and digital advertising with publications. Schedules and organizes marketing meetings, including collaborative meetings with international teams. Maintains area budgets with monthly feedback. Establishes and maintains effective relationships with business associates. Represents the company in a professional manner. Plans and maintains schedule of Mouser events, including trade shows, conferences, seminars, supplier and customer events or shows. Manages event expenses, including advertising, promotional materials, staffing, and travel. Develops and maintains a productive work teams by hiring qualified personnel, training, and managing performance. Manages teams with integrity, ethical business practices, and in accordance with Mouser policies, procedures, and practices. Customarily and regularly directs the work of two or more full-time employees or their equivalent. Makes suggestions and recommendation for these employees regarding performance, including hiring, transfer, advancement, and termination. Manages daily operations to meet department and company objectives. Works with minimum supervision and makes independent judgments. Flexible to meet the changing needs of the business and willingness to take on new responsibilities and assignments. Initiates, establishes and maintains highly effective relationships with internal and external business contacts of various cultures, and at all levels. Extremely confidential and trustworthy. Demonstrates knowledge, experience and understanding of critical job function of the team and people management. Assists management with development of results-oriented strategies. Regular attendance at work is an essential part of the job.

SKILLS & CERTIFICATIONS

Problem-solving and analytical skills Ability to identify new markets for a brand. Strong presentation and relationship skills Excellent written and verbal communication skills Organizational and leadership skills Effective research skills Ability to work independently and as part of a global team. Ability to travel and/or attend events/meetings.

EDUCATION & EXPERIENCE

Bachelor's Degree in any field, or minimum of 3 years prior work experience that is relevant to the team you will manage. Including: Internal candidates: Minimum 2 years as a highly performing Mouser Team Lead or Supervisor. External candidates: Minimum 3 years as a supervisor or higher-level management position. Must have a strong design sensibility and the ability to create and execute a plan.

This is a summary of the primary accountabilities and requirements for this position. The company reserves the right to modify or amend accountabilities and requirements at anytime at its sole discretion based on business needs. Any part of this job description is subject to possible modification to reasonably accommodate individuals with disabilities.

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