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AGM - Marketing Analytics
3 months ago
Vodafone Idea Limited is an Aditya Birla Group and Vodafone Group partnership. It is India's leading telecom service provider. The Company provides pan India Voice and Data services across 2G, 3G and 4G platform. With the large spectrum portfolio to support the growing demand for data and voice, the company is committed to deliver delightful customer experiences and contribute towards creating a truly 'Digital India' by enabling millions of citizens to connect and build a better tomorrow. The Company is developing infrastructure to introduce newer and smarter technologies, making both retail and enterprise customers future ready with innovative offerings, conveniently accessible through an ecosystem of digital channels as well as extensive on-ground presence. The Company is listed on National Stock Exchange (NSE) and Bombay Stock Exchange (BSE) in India.
Role
Marketing Analytics TM
Job Level/ Designation
M2
Function / Department
Marketing
Location
Chennai , TN
Job Purpose
Marketing analytics
Key Result Areas/Accountabilities
Proven analytical background. Able to get to actionable insights
Demonstrated ability to manage and prioritize multiple projects with competing prrities.
Should have strong experience in telecom domain.
Should have an excellent knowledge and hands on working experience on database structures
Should have expert level knowledge of SQL & Advance excel and MS Access. SAS (preferable)
Should have hands on working experience and knowledge of Cognos
Should be a quick learner and adapt to other reporting/ analytical tools that are in use in VIL
Must be able to translate analytics to understandable output for stakeholders through lucidly formatted excel tables, powerpoint slides and e-mails
Strong communication/interpersonal skills. Will need to interact with multiple stakeholders across multiple functions effectively for gathering inputs and sharing insights
Core Competencies, Knowledge, Experience
Standard analytics & reports
Tracker with key KPIs highlighting the business trends in a single report
Business vertical report (KPI and revenue reporting)
Daily, Weekly, Monthly tracking of various KPI's highlighting key trends and movements.
360 degree view of business KPI's through regular reports and trackers
Reporting to enhance and improve business and revenues
Reporting and highlighting circles, KPI's which is creating max impact of business functioning and to take corrective action on time
Ad hoc analytics & reports
Pull out the data as per the requirement for any new product/ intervention/ deep dive and share insights in precise, understandable formats with key stakeholders
Adhoc reports to be delivered on defined frequency and on time
Must have technical / professional qualifications
Graduate from a good institute, preferably with strong exposure to computers, analytics
Strong formal education / certification in analytical courses focused on SQL, database structures and management, data analytics
Minimum 3-5 Years of work experience as a Business analyst
Vodafone Idea Limited (formerly Idea Cellular Limited)
An Aditya Birla Group & Vodafone partnership
