Medical Category Strategist
1 week ago
POSTED ON
- 5th April,2023 LOCATION
Hyderabad
- QUALIFICATION
BDS
Job Description and Growth Avenues:
***
Medical Category Strategist
Take ownership of certain course categories (e.g Cardiology and Critical Care) and optimize them to reach the revenue target in those categories.
- Coordinate with the content, marketing, and sales team to optimize a certain category
Content:
a. Ensure that the course web pages do not contain inaccuracies and that the product has been optimally described
b. Analyze heat maps and give inputs of the course page configuration
c. Understand the medical ecosystem, and suggest new products to be created in the category
3.
Marketing:
a. Connect and coordinate with KOLs and associations related to that category
b. Identify KOLs and organize webinars in your course category
c. Assist the marketing team in creating relevant social media creatives and polls for your category
4.
Sales:
a. Train the sales team in the category
b. Provide inputs from Google analytics for lead and sales optimization
Must-Have Qualities:
- An ability and enthusiasm to learn
- Flexible and willing to go beyond the job description
- Sound medical knowledge
- Good command of spoken and written English
- Team player
Nice-to-haves:
- A good knowledge of the Indian medical ecosystem
- Strong emotionally
- Easy communication
Career Growth Potential:
As a category manager, you get an insight into product creation, marketing, and sales operations. So, the growth potential is huge.
Requirements:
About Medvarsity
We are Medvarsity, Asia's largest and fastest-growing Health EdTech company. We offer online and blended learning courses to doctors and healthcare professionals. We positively impact the professional career of over 60% of all healthcare professionals in India. Around 5 lakh doctors, across 192 have completed our online courses.
We are a Great Places to Work certified company, with 300+ high-energy team members. It's fun and very satisfying to work at Medvarsity. Our team is very young. The average age of our employees is 28 years. We are a rapidly growing company and are now looking for a
Medical Category Strategist to join us in our growth phase
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