Brand Strategist
1 week ago
We're dynamic and innovative organization at the forefront of the tech and venture capital industry. We are committed to making a significant impact through our investments and thought leadership. As part of our team, you will have the unique opportunity to work directly on building and enhancing the personal brand of our Founder/CEO/VC, a recognized leader in the industry. This role is pivotal in shaping how our leader's vision and insights are communicated to a global audience.
Job OverviewWe are seeking a dynamic and creative Brand and Community Manager to join our team. This role will be crucial in building and maintaining our brand identity, enhancing our social media presence, and managing events. The ideal candidate is passionate about branding, skilled in social media strategy, and has experience in event management. This position is based on-site in Bengaluru and requires travel as needed.
Key ResponsibilitiesBrand Development and Management:
- Develop and maintain a cohesive brand identity, including mission, vision, values, and unique value proposition.
- Create and oversee the production of marketing materials such as logos, websites, presentations, and promotional content.
- Craft compelling narratives and storytelling that resonate with our target audience.
- Work directly on the personal brand of the Founder/CEO/VC, ensuring their vision and insights are effectively communicated.
Social Media Strategy and Execution:
- Develop and implement a comprehensive social media strategy across platforms including LinkedIn, Twitter, and Medium.
- Create, curate, and manage engaging content to build a strong online presence and community.
- Monitor, analyze, and report on social media performance and adjust strategies as necessary.
Content Creation:
- Produce high-quality written content such as blog posts, articles, and newsletters.
- Repurpose content for different platforms to maximize reach and engagement.
- Collaborate with industry influencers and thought leaders for joint content and cross-promotion.
Event Planning and Management:
- Plan, promote, and execute various events, including networking sessions, workshops, webinars, and conferences.
- Manage event logistics, including venue selection, registration processes, and on-site coordination.
- Engage with attendees before, during, and after events to build lasting relationships and community.
- Travel as required to attend and manage events, both within Bengaluru and to other locations as needed.
Community Engagement:
- Build and nurture a community of followers and stakeholders.
- Respond to comments, messages, and inquiries in a timely and professional manner.
- Gather feedback from the community to improve future initiatives and strategies.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 1+ years of experience in brand management, social media strategy, and event management.
- Strong understanding of digital marketing and social media platforms.
- Exceptional writing, editing, and communication skills.
- Proven ability to develop and execute successful branding and marketing campaigns.
- Experience in managing events from concept to execution.
- Strong analytical skills and the ability to interpret data to make informed decisions.
- Creative thinker with the ability to work independently and as part of a team.
- High attention to detail and ability to manage multiple projects simultaneously.
- Willingness and ability to travel as needed.
- Experience working in the tech or venture capital industry.
- Familiarity with content management systems (CMS) and social media management tools.
- Basic graphic design skills or proficiency with design tools like Adobe Creative Suite or Canva.
- Competitive salary and benefits package.
- Opportunity to work with a dynamic and innovative team.
- Professional development and growth opportunities.
- Flexible working hours.
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