Youtube Manager

1 week ago


Chennai, Tamil Nadu, India The New Indian Express Full time
About Us

The New Indian Express Group is one of India's oldest and largest media houses, founded by the Late Shri Ramnath Goenka.

The New Indian Express Group publishes Newspapers and Periodicals in the States of Tamil Nadu, Andhra Pradesh, Telangana, Karnataka, Kerala, Orissa and the Union Territories of Puducherry, Andaman and Nicobar Islands, Yanam and Lakshadweep.

It publishes its newspapers and periodicals from 33 Centres. It also has Marketing Offices in Kolkata, Mumbai and New Delhi.

The Company's publications include English Dailies viz.

The New Indian Express and The Morning Standard and Sunday editions The Sunday Express and The Sunday Standard and weekly edition Indulge.

The Morning Standard and The Sunday Standard are published in New Delhi. The company also brings out Tamil daily Dinamani and Samakalika Malayalam Varika, a weekly magazine in Malayalam.

The group sites are

,

,

,

,

,

,

.

The Company is professionally managed, with well-qualified and experienced people in charge of different Departments. The Company's publications are popular and command a large readership.

Job Summary


The New Indian Express is seeking an experienced and innovative YouTube Manager to lead and manage our YouTube strategy across all our digital properties.

The successful candidate will be responsible for understanding our brand, creating effective promotion strategies, and ensuring the growth and engagement of our YouTube channels.

This role requires a deep understanding of YouTube's algorithms, trends, and best practices, as well as the ability to analyze performance metrics to optimize content and strategy.


Key Responsibilities:

Strategic Planning and Execution:
Develop and implement a comprehensive YouTube strategy aligned with the overall goals of "The New Indian Express".
Create and manage content calendars to ensure consistent and timely uploads.
Identify and leverage emerging trends and opportunities in the YouTube ecosystem to enhance channel growth and engagement.

Content Creation and Optimization:
Collaborate with content creators, videographers, and editors to produce high-quality, engaging, and relevant video content.
Optimize video titles, descriptions, tags, and thumbnails for maximum visibility and engagement.
Implement SEO best practices to improve the discoverability of our videos.

Promotion and Marketing:
Develop and execute promotional campaigns to boost video views and channel subscriptions.
Utilize YouTube Ads and other digital marketing tools to reach target audiences effectively.
Partner with influencers and other YouTube channels to cross-promote content.

Analytics and Reporting:
Monitor and analyze channel performance using YouTube Analytics and other reporting tools.
Provide regular reports on key performance indicators (KPIs) such as views, watch time, subscriber growth, and audience demographics.
Use data-driven insights to refine content and promotional strategies.

Community Management:
Engage with the YouTube community by responding to comments and fostering a positive and interactive environment.
Manage and moderate live streams, ensuring high-quality user interaction and engagement.

Collaboration and Coordination:
Work closely with editorial, social media, and marketing teams to align YouTube strategies with broader company objectives.
Coordinate with technical teams to ensure optimal video quality and platform performance.

Qualifications:

Experience:
Minimum of years of experience managing YouTube channels, preferably for a news or media organization.
Proven track record of growing YouTube channels and increasing audience engagement.

Skills:
Strong understanding of YouTube algorithms, SEO, and digital marketing strategies.
Proficiency with YouTube Analytics, Google Analytics, and other relevant tools.
Excellent video production and editing skills.
Strong project management and organizational skills.
Creative thinking and problem-solving abilities.

Education:
Bachelor's degree in Digital Media, Journalism, Marketing, Communications, Media Studies, or a related field is preferred.

Other Requirements:
Passion for news and media.
Ability to work under tight deadlines and manage multiple projects simultaneously.
Excellent written and verbal communication skills.

What We Offer:
Competitive salary and benefits package.
Opportunity to work with a passionate and innovative team.
Career growth and professional development opportunities.
A dynamic and collaborative work environment.

How to Apply:


Interested candidates should submit their resume, a cover letter, and a portfolio or links to previous work demonstrating their skills.



  • Chennai, Tamil Nadu, India Gamenation Full time

    Job Description:As the Digital Marketing Manager at Gamenation, you will be responsible for leading and executing the overall marketing strategy to drive brand awareness, customer acquisition, and retention. You will oversee various channels including Google Ads, Facebook Ads, email marketing, WhatsApp marketing, social media, content marketing, community...

  • Community Manager

    1 week ago


    Chennai, Tamil Nadu, India KRDS Full time

    We are looking for a digital-savvy Community Manager to be the voice of our clients' brands online. You will be the first point of contact for online fans and followers.To be successful in this role, you will need to have a bent towards customer service as well as towards building relationships with the brands' fans. You must have an outgoing personality and...

  • Community Manager

    1 week ago


    Chennai, Tamil Nadu, India KRDS Full time

    We are looking for a digital-savvy Community Manager to be the voice of our clients' brands online. You will be the first point of contact for online fans and followers. To be successful in this role, you will need to have a bent towards customer service as well as towards building relationships with the brands' fans. You must have an outgoing personality...


  • Chennai, Tamil Nadu, India Sweet Karam Coffee Full time

    ABOUT THE COMPANYSweet Karam Coffee was born in 2015 which is India's first online traditional food store. It is an Indian clean label food brand offering authentic South Indian delicacies with clean ingredients not using palm oil, preservatives or any artificial ingredients.The mission of the brand is to take the taste and tales of South India across the...


  • Chennai, Tamil Nadu, India Sweet Karam Coffee Full time

    ABOUT THE COMPANY Sweet Karam Coffee was born in 2015 which is India's first online traditional food store. It is an Indian clean label food brand offering authentic South Indian delicacies with clean ingredients not using palm oil, preservatives or any artificial ingredients. The mission of the brand is to take the taste and tales of South India across the...


  • Chennai, Tamil Nadu, India veegasree Full time

    PPC Expert - 2/3 Years ExperienceRoles & Responsibilities Strong working knowledge of Google Adwords, Facebook Ads, Instagram Ads, YouTube Ads, Twitter & LinkedIn Ads. Plan, execute, monitor, and optimise paid marketing campaigns associated with Google Ads, Facebook & Instagram, LinkedIn, Twitter, YouTube for a variety of clients. Measure and report all paid...


  • Chennai, Tamil Nadu, India ENERJI SYSTEMS PRIVATE LIMITED Full time

    We are AMNET (Part of Enerji Group)Position - Social Media and marketing ExecutiveExperience- 3 to 6 YWork Mode- WFO/HybridLocation – Ticel Bio Park, Chennai (Taramani)Working hours – 8.30AM TO 5.30PMAbout We Are AmnetAt We Are Amnet, we work alongside brands and agencies, delivering unmatched multi-channel creative production services across the globe....

  • Digital Media

    1 week ago


    Chennai, Tamil Nadu, India Doyensys Full time

    Experience: 5+YearsLocation: Chennai Manage all Doyensys social media assets like webpage / linkedin / twitter / youtube / Instagram / pinterest / glassdoor / Generate leads via the digital marketing Ensure we provide adequate support to the sales team when we work on new opportunity by posting content relevant to that Ensure there is a positive image about...


  • Chennai, Tamil Nadu, India AstraZeneca Full time

    Description & Key Accountabilities Lead and build employment branding efforts and implement the Talent Brand Story at AstraZeneca, India Build and execute Talent Acquisition recruitment marketing approach, leveraging internal audience as well as third party social and digital programs, events and assets, positioning AstraZeneca as employer of choice in...


  • Chennai, Tamil Nadu, India ENERJI SYSTEMS PRIVATE LIMITED Full time

    We are AMNET (Part of Enerji Group) Position - Social Media and marketing Executive Experience- 3 to 6 Y Work Mode- WFO/Hybrid Location – Ticel Bio Park, Chennai (Taramani) Working hours – 8.30AM TO 5.30PM About We Are Amnet At We Are Amnet, we work alongside brands and agencies, delivering unmatched multi-channel creative production services across the...

  • Senior Manager

    1 week ago


    Chennai, Tamil Nadu, India NxtWave Full time

    About Nxtwave: NxtWave was created by Rahul Attuluri (Ex-Amazon, IIIT Hyderabad), Sashank Reddy (IIT Bombay), and Anupam Pedarla (IIT Kharagpur). In February 2023, NxtWave secured a funding of 275 crore led by Greater Pacific Capital. The startup is supported by Orios Ventures, Better Capital, and notable angels, including founders of some of India's...

  • Assistant Manager

    1 week ago


    Chennai, Tamil Nadu, India Kennametal, Inc. Full time

    About Kennametal With over 80 years as an industrial technology leader, Kennametal Inc. delivers productivity to customers through materials science, tooling and wear-resistant solutions. Customers across aerospace and defense, earthworks, energy, general engineering and transportation turn to Kennametal to help them manufacture with precision and...

  • APU Manager

    1 month ago


    Chennai, Tamil Nadu, India Grundfos Full time

    Head of Production Unit ,Chennai Are you enthusiastic about leadership, and thrives you in a diverse customer focus environment? Are you an experienced Manager, and can you translate the operations strategy into concrete plans and actions for the Plant? Then you might be the Production Head ,we are looking for The Head of Production will Perform the daily...

  • APU Manager

    4 weeks ago


    Chennai, Tamil Nadu, India Grundfos Full time

    Head of Production Unit ,Chennai Are you enthusiastic about leadership, and thrives you in a diverse customer focus environment? Are you an experienced Manager, and can you translate the operations strategy into concrete plans and actions for the Plant? Then you might be the Production Head ,we are looking for The Head of Production will Perform the daily...

  • Assistant Manager

    1 week ago


    Chennai, Tamil Nadu, India Kennametal, Inc. Full time

    About KennametalWith over 80 years as an industrial technology leader, Kennametal Inc. delivers productivity to customers through materials science, tooling and wear-resistant solutions. Customers across aerospace and defense, earthworks, energy, general engineering and transportation turn to Kennametal to help them manufacture with precision and efficiency....

  • Video Editor

    1 week ago


    Chennai, Tamil Nadu, India TechnicaX India (P) Ltd Full time

    TechnicaX is a technology company that specializes in providing business solutions for enterprises. Our primary goal is to help businesses deploy effective IT strategies that solve their specific challenges. With extensive experience in providing robust and cost-effective solutions using Microsoft Dynamics | D365 F&O, we have handled numerous projects across...


  • Chennai, Tamil Nadu, India GoStudy Full time

    GoStudy is a Great Place to Work-Certified organization. Great Place to Work Certification is recognized world over by employees and employers alike and is considered the 'Gold Standard' in identifying and recognizing Great Workplace Cultures. GoStudy has created a Great Place to Work FOR ALL their employees by excelling on the 5 dimensions of a High-Trust,...


  • Chennai, Tamil Nadu, India GoStudy Full time

    We are delighted to offer you an exciting opportunity at GoStudy, a top-notch organization recognized as a Great Place to Work-CertifiedTM. Great Place to Work Certification is esteemed worldwide for identifying and acknowledging exceptional workplace cultures, making us stand out as a company that excels in the five key dimensions of a High-Trust,...


  • Chennai, Tamil Nadu, India DIGITECAMY Full time

    Digital Marketing Intern's day-to-day responsibilities include:1) Manage Facebook, Instagram, Youtube and Website blogs 2) Manage - Posts, adding pictures, creating collages, creating videos, etc (Content will be provided)3) Proof reading (eye for detail is a must)PERMANENT ROLE OPPORTUNITY AFTER INTERNSHIP1) Creativity is a must 2) Basic Computer Skills (MS...


  • Chennai, Tamil Nadu, India Great Lakes Institute of Management Full time

    The Opportunity: Are you passionate about leveraging the power of digital marketing to drive growth and increase engagement? We are on the hunt for a skilled and enthusiastic Social Media Executive to spearhead initiatives that captivate young adults looking to pursue an MBA and transform their careers. If you are a marketing enthusiast, possess a knack for...