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Digital Marketing Strategist
3 months ago
G., website, emails, social media, WhatsApp, YT and blogs)Research products, services, and current strategies to identify new opportunities.
Analyse web traffic metrics and suggest solutions to boost web presence.
Monitor SEO/SEM, marketing, and sales performance metrics to forecast trends.
Build strong client's relationships through social media interaction.
Keep up to date with our audience's preferences and proactively suggest new campaigns.
Liaise with Marketing, Sales, Design and Content teams to optimize customer experience and ensure brand consistency.
Identify advertising needs.
Establish best practices in digital marketing.
Stay up to date with digital technologies developments.
Requirements and skillsProven work experience as a Digital marketing strategist or Digital marketing managerDemonstrable experience with SEO/SEM and CRM softwareExperience implementing and optimizing Google AdWords campaigns.
Solid knowledge of web analytics tools like Google AnalyticsHands on experience with online marketing tools and practicesFamiliarity with web design and HTMLExcellent verbal and written communication skillsStrong analytical and project management skillsExperience in Overseas Education sector is an additional asset.