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Avp Brand
4 months ago
Direct Responsibilities
- Generating Creative Content
- Thought trending articles on relevant topics, social media, leadership articles, customer educative articles, banking product related content for media
- Managing the India website
- Creating/editing Content for Intranet, senior management messages, speech and mails to employees for high impact, recall and stickiness.
- Ideating and collaborating with internal teams for content opportunities for Bank?s owned platforms to reinforce messages and create Top of the mind brand & product recall
- Building expertise in Bank brand guidelines to align all communication
- Working with external partners as and when required to create bank wide campaign for successful execution.
Technical & Behavioral Competencies
- Interpersonal skills
- A teamoriented approach
- Selfdirected
Specific Qualifications
- 810 years experience in a content producing or corporate communications role
- Good communication (both verbal & written)
- Content structuring
- Knowledge of writing across traditional and new media/social media channels is preferred
- The ability to synthesize information and hone in on the key points
- Research
- Broad knowledge and understanding of BFSI
Skills Required:
Creating Content;Editing Content;Corporate Communication;Content Structuring
Location
Mumbai
Years Of Experience
8 to 13 Years