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Data Science with Marketing Analytics
2 weeks ago
Job Information:
Industry
IT Services
***Province
Karnataka
***City
Bangalore North
***Postal Code
560001
***Country
India
"Data Science With marketing Analytics
Functional Keywords :
Marketing Analytics, Sales Analytics, Consumer Analytics, Pre-sales, forecasting, media mix planning, marketing measurement effectiveness, campaign optimization
Skill Keywords :
Market Mix modeling ( MMM), Media Mix, Funnel Analysis, Campaign budget optimization, cross channel attribution modeling, campaign media optimization, propensity ,churn, market
basket analysis, RFM Analysis, lifetime value analysis, channel behavior modeling, ROI optimization, ROMI ( return on marketing investment), prediction models, A/B testing, net lift ,
regression, chatbot development
Coding /tool Keywords :
Python, R, pyspark, SQL, Tableau, visualization, AWS, Azure, chatbot.
Domain Keywords :
BFSI, Banking, Retail, CPG, E-Commerce, Healthcare
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