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Niine - Executive/Senior Executive - Performance Marketing

3 months ago

Gurgaon, Haryana, India Niine Pvt Ltd Full time

Job Roles & Responsibilities:

  • Build and develop our brand that connects with our target audience
  • Develop and execute digital marketing campaigns that drive engagement and conversions
  • Develop a comprehensive marketing strategy that aligns with company's overall goals and objectives and communicates our brand values and message
  • Create engaging and compelling content that resonates with our target audience
  • Be quirky and sophisticated in your communication skills to engage the audience.
  • Responsible for setting the performance marketing, including planning, budgeting, reporting and execution across multiple channels.
  • Religiously track funnel conversion and identify key areas for improvement.
  • Utilize data analytics and insights to identify trends, opportunities, and areas for optimization.
  • Translate data into actionable strategies and recommendations to drive performance marketing effectiveness and ROI.
  • Essential & Desirable Education/Qualifications/ Work experience/technical skills i.e.
what are the 'must haves' for this role :

  • Proven Execution skills in marketing campaigns
  • Must have 35 years of experience with Quick Commerce advertisement (blink it, zepto, Instamart, etc)
  • Advertisement experience with other E
  • Commerce platform (amazon, Flipkart, etc) will be in addition to the requirement
  • Deep understanding of digital Marketing channels and platforms including search, display and Social media advertising
  • Experience working with data analytic stools
  • Help in driving marketing initiatives like creating post on social media, content marketing, SEO, Search marketing.
  • What are the behavioral competencies,
  • Must have / nice to have, Culture fit.

Behavioral competencies/Key Skills:

  • Good Communication Skills
  • Written and Verbal English
  • Ability to work in fats paced environment and deliver results under tight deadlines
  • Good understanding and comfortable with Ecommerce Platforms, Online systems, Excel etc.
  • Ready and willing to take up new challenges and help organize the unorganized, ownership and independent performer
  • Consumer mindset to understand user experience, persona and personalized marketing
)