Brand Manager
1 week ago
About the Role:
We are looking for a Brand Communication Manager who thrives in a fast-paced environment and possesses outstanding copywriting skills.
As an integral member of our marketing team, the ideal candidate will be responsible for crafting compelling and persuasive content that drives conversions and enhances our brand's presence across various platforms.
This role demands a proactive approach to learning about our products deeply, understanding the science behind them, and translating this knowledge into impactful communications.
Key Responsibilities:
Develop and execute innovative content strategies for both long and short-form content, including Facebook reels, eCommerce ads, and other digital platforms to drive conversions and engage our audience.
Continuously learn about our product categories to create compelling content that accuratelycommunicates the science and benefits behind our products.Experiment with new content ideas and concepts, evaluating their effectiveness and making data-driven decisions to optimize our communication strategies.
Collaborate closely with the design and video team to ensure the production of high-qualitycollateral that aligns with our brand guidelines.
Stay ahead of digital marketing trends and incorporate best practices in brand communicationto enhance our brand visibility and engagement.Qualifications:
A minimum of 5-6 years of experience in a similar role, with a preference for candidates who have worked in agencies or with D2C brands.
Proven track record of writing exceptional video and static ads for eCommerce platforms and other digital channels.Bachelor's or Master's degree in English Literature, Journalism, Communications, or a related field.
Excellent command of both English and Hinglish, with the ability to craft colloquial and relatable content for video ads.
Exceptional attention to detail, with an uncanny ability to spot errors that others may overlook.
A keen learner with an open-minded approach to experimenting with new ideas and trackingtheir effectiveness.
Strong collaboration skills, with experience working alongside design and video teams to produce cohesive and high-quality brand communications.
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