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Sales & Marketing Consultant - Paints - Strategy Consulting Firm - Contract - IIM/FMS/ISB/MDI/XLRI
1 week ago
Our customer is a prominent global business consulting company involved in a sales transformation project for a key player in the decorative paints sector.
The objective is to help the customer reach growth goals in the dynamic decorative paints market, facing challenges from new entrants.
The focus will be on using traditional methods to boost market presence, enhance dealer interaction, build influencer relationships, create targeted marketing campaigns, and improve digital capabilities.
To support this endeavor, they seek an experienced Sales or Marketing professional with a background in the paints industry.
Key responsibilities:- Collaborating with the customer to develop and execute sales transformation strategies
- Analyzing market trends and competitors to spot growth opportunities
- Creating plans to expand market coverage and improve dealer engagement
- Designing personalized marketing strategies for key consumer segments
- Adapting digital capabilities to align with industry trends
- Offering strategic advice to ensure project success and meet client goals
- Minimum of 5 years in the Paints industry, in sales/marketing roles like Regional Sales Manager (RSM) or higher, or in a strategy role at a paints company
- Undergraduate degree from a reputable institution or an MBA from a top-tier institute
- Excellent interpersonal and business communication skills
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